Job Description – Performance Marketing / Digital Marketing Executive
Location: Gurugram, Haryana
Employment Type: Full-time
Experience: 1+ Year
About the Role
We are looking for a results-driven Performance Marketing / Digital Marketing Executive with at least 1 year of experience to join our team in Gurugram. The ideal candidate should have hands-on experience in Meta Ads, SEO, Google Business Profile optimization, and digital marketing analytics, with a strong focus on generating quality traffic and leads.
Key Responsibilities
- Plan, manage, and optimize Meta Ads campaigns across Facebook and Instagram.
- Monitor campaign performance, budgets, conversions, and ROI, and implement optimization strategies.
- Manage and optimize the Google Business Profile (Google Maps Business) to improve local visibility and lead generation.
- Conduct keyword research and implement On-Page SEO strategies, including:
- Meta titles and descriptions
- Header tags
- Content optimization
- Internal linking
- Keyword placement
- Execute Off-Page SEO activities, including:
- Link building
- Directory submissions
- Guest posting
- Local citations and other relevant activities
- Monitor website traffic, rankings, leads, and overall digital marketing performance.
- Prepare regular campaign and performance reports with actionable insights.
- Work closely with design and content teams to plan and execute digital marketing campaigns.
- Identify opportunities to improve website visibility, organic rankings, traffic, and lead generation.
- Stay updated with the latest trends, tools, and best practices in performance marketing, SEO, and digital advertising.
Required Skills & Qualifications
- Minimum 1 year of hands-on experience in Performance/Digital Marketing.
- Strong practical knowledge of Meta Ads Manager.
- Good understanding of On-Page and Off-Page SEO.
- Experience managing and optimizing Google Business Profile.
- Familiarity with Google Analytics and Google Search Console is an advantage.
- Strong analytical and problem-solving skills.
- Good written and verbal communication skills.
- Ability to analyze campaign data and make data-driven decisions.
- Ability to work independently as well as collaboratively with cross-functional teams.
What We’re Looking For
A proactive and performance-oriented professional who is passionate about digital marketing and can contribute to improving brand visibility, website traffic, search rankings, and lead generation.
How to Apply
Interested candidates can share their updated resume at:
[email protected]
Subject Line: Application – Performance Marketing / Digital Marketing Executive
Pay: From ₹25,000.00 per month
Work Location: In person
