The Solar Marketing Executive is responsible for generating quality leads, promoting rooftop solar solutions, strengthening the company's brand presence, and supporting sales growth across the Calicut region. The role requires extensive field marketing, customer engagement, dealer development, and event coordination.
Key Responsibilities
- Generate residential, commercial, industrial, and institutional solar leads.
- Conduct field marketing campaigns, roadshows, and promotional activities.
- Visit builders, architects, electrical contractors, industries, schools, hospitals, and commercial establishments.
- Develop and maintain relationships with channel partners, dealers, and installers.
- Coordinate awareness programs on PM Surya Ghar and other government solar schemes.
- Organize exhibitions, stalls, apartment campaigns, and society meetings.
- Support digital marketing campaigns by collecting customer testimonials, photos, and videos.
- Conduct market research and competitor analysis.
- Assist the sales team in converting marketing leads into customers.
- Maintain daily visit reports and CRM updates.
- Achieve monthly lead generation and branding targets.
Qualification
- Bachelor's Degree (BBA/B.Com/Marketing/Engineering or equivalent)
- 1–3 years of experience in marketing, preferably in Solar, Electrical, Construction, or Building Materials.
- Freshers with strong communication skills may also apply.
Pay: ₹18,000.00 - ₹25,000.00 per month
Work Location: In person
