Job Title: Digital Marketing Manager (In-Office)
Company: Judah Code Technologies
Location: Tiruchirappalli, Tamil Nadu (Work from Office)
Department: Marketing
Reports To: Head of Marketing / Director
About the Role
We are looking for a results-driven Digital Marketing Manager to lead and execute high-impact marketing campaigns that drive qualified leads and brand growth. This role plays a key part in scaling our digital presence and directly contributes to business revenue through strategic planning and performance marketing.
Why Join Now?
As we expand rapidly in the EdTech space, this is an exciting opportunity to take ownership of marketing initiatives, build scalable systems, and make a measurable impact on company growth.
Key Responsibilities
- Plan, execute, and optimize digital marketing campaigns across social media, search engines, and paid channels
- Manage and scale paid campaigns (Google Ads, Meta Ads) with a strong focus on ROI and lead generation
- Develop and implement SEO strategies to improve organic visibility and website traffic
- Oversee content marketing initiatives including blogs, landing pages, and email campaigns
- Analyze campaign performance using tools like Google Analytics and provide actionable insights
- Collaborate with sales and content teams to align marketing strategies with business goals
- Manage CRM and marketing automation tools for lead nurturing and conversion tracking
- Prepare regular performance reports and present insights to leadership
Requirements (Mandatory)
- Bachelor’s degree in Marketing, Business, or related field
- 2–4 years of experience in digital marketing or performance marketing roles
- Hands-on experience with Google Ads, Meta Ads, SEO tools, and analytics platforms
- Strong understanding of lead generation funnels and conversion optimization
- Proven ability to manage budgets and deliver measurable ROI
- Excellent analytical, communication, and project management skills
Preferred Qualifications (Optional)
- Experience in EdTech or similar high-growth industries
- Familiarity with CRM tools (e.g., HubSpot, Zoho CRM) and marketing automation
- Certifications in Google Ads, SEO, or Digital Marketing
- Experience managing campaigns independently
Metrics & Expectations
- Drive consistent growth in qualified lead generation through digital channels
- Optimize cost-per-lead (CPL) and improve campaign ROI over time
- Collaborate closely with sales teams to improve lead-to-conversion ratios
- Maintain transparent reporting and realistic performance benchmarks
- Targets will be set based on business needs and market conditions, focusing on achievable and measurable outcomes
Compensation & Benefits
- Salary: ₹25,000 – ₹40,000 per month (based on experience)
- Performance-based incentives and bonuses
- Opportunities for career growth and leadership roles
- Learning and development programs
Work Environment
- Full-time, in-office role based in Tiruchirappalli
- Collaborative and fast-paced work culture
- Relocation support may be considered for the right candidate
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹40,000.00 per month
Ability to commute/relocate:
- Tiruchchirappalli, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- how many leads have you generated per day?
Experience:
- Digital marketing: 1 year (Preferred)
Work Location: In person
