We are seeking a creative and result-oriented Digital Marketing Manager to lead and execute the organization’s digital marketing strategies. The ideal candidate should have 3–5 years of experience in digital marketing, social media management, campaign planning, branding, content strategy, and online lead generation. The candidate will be responsible for strengthening the institution’s digital presence, increasing engagement, and driving marketing performance across various online platforms.
Key Responsibilities:
- Develop and implement digital marketing strategies to enhance brand visibility and audience engagement
- Manage social media platforms including Instagram, Facebook, LinkedIn, YouTube, and other digital channels
- Plan and execute paid advertising campaigns through Meta Ads, Google Ads, and other digital platforms
- Create and manage content calendars, promotional campaigns, and branding activities
- Monitor website traffic, SEO performance, and digital campaign analytics
- Coordinate with creative teams for graphic design, video content, and marketing materials
- Generate and nurture leads through digital campaigns and performance marketing strategies
- Analyze campaign performance and prepare reports with actionable insights
- Stay updated with current digital trends, tools, and best practices
Required Skills:
- Strong understanding of digital marketing and social media strategy
- Experience with Meta Ads Manager, Google Ads, SEO, and analytics tools
- Knowledge of content marketing, branding, and audience engagement
- Excellent communication and creative thinking skills
- Ability to manage multiple projects and meet deadlines
- Basic understanding of graphic design and content creation tools is preferred
Qualifications:
- Bachelor’s degree in any field
- 3–5 years of relevant experience in digital marketing or related roles
Preferred Candidate Profile:
- Creative, proactive, and performance-driven professional
- Experience in educational or institutional marketing will be an added advantage
- Strong team coordination and strategic planning abilities
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person