We are looking for a creative and results-driven Digital Marketing Specialist to manage and grow our online presence across multiple e-commerce platforms and social media channels. This role blends data-driven marketing with hands-on content creation, helping drive traffic, engagement, and sales across marketplaces and our own website.
Key Responsibilities:
E-commerce & Marketplace Management
- Manage product listings across marketplaces (e.g., Amazon, Etsy, eBay, etc.) and our own website
- Optimize product titles, descriptions, keywords, and images for SEO and conversions
- Monitor inventory, pricing, and competitor activity
- Track performance metrics such as sales, traffic, and conversion rates
Website & Digital Marketing
- Maintain and update website content (products, banners, promotions)
- Execute digital marketing campaigns (email, paid ads, SEO, etc.)
- Analyze website performance using tools like Google Analytics
- Implement strategies to increase traffic and improve user experience
Social Media & Content Creation
- Plan and manage content for Instagram, TikTok, and other social platforms
- Create engaging content including reels, short videos, product photos, and stories
- Schedule and publish posts consistently
- Engage with followers, respond to comments/messages, and grow community
- Stay on top of trends and adapt content accordingly
Creative & Branding
- Ensure consistent brand voice and visual identity across all platforms
- Collaborate on campaigns, promotions, and product launches
- Brainstorm and execute creative marketing ideas
Requirements:
- Proven experience in digital marketing and/or e-commerce for more than 2 Years
- Hands-on experience with marketplaces (Amazon, Shopify, etc.)
- Strong understanding of social media platforms and trends
- Basic skills in photo/video editing (Canva, CapCut, Adobe tools, etc.)
- Knowledge of SEO, paid ads, and analytics tools is a plus
- Strong organizational skills and ability to multitask
Nice to Have:
- Experience running paid ads (Meta Ads, Google Ads)
- Influencer marketing or collaboration experience
- Copywriting skills for product descriptions and social captions
What We’re Looking For:Someone who can wear both the “analyst hat” and the “creator hat” equally comfortable diving into data and crafting scroll-stopping content. You should be proactive, adaptable, and excited about growing an online brand across multiple channels.
Job Types: Full-time, Permanent
Benefits:
- Paid sick time
- Paid time off
- Work from home
Pay: ₹10,078.85 - ₹41,014.76 per month
Work Location: In person
