Renuka Engineering is seeking an experienced and result-oriented Sales Executive to drive sales growth across Jharkhand and Bihar for our range of Engines, Water Pumps, Agricultural Equipment, and Generator-related products.
The ideal candidate should have a strong background in field sales, dealer development, distributor management, channel sales, and business development within the agricultural machinery, pumps, engines, generators, irrigation equipment, farm equipment, or related industrial products sector.
This role requires extensive travel across Jharkhand and Bihar to develop dealer networks, generate new business opportunities, strengthen customer relationships, and achieve sales targets.
About Renuka Engineering
Renuka Engineering is the first BIS-approved manufacturer of Spark Ignition Engines in Eastern India.
Our journey began in 1996 with trading of engine spare parts. In 2006, we expanded into manufacturing Engines and Water Pumps under our flagship brand, GOODWILL.
Our product portfolio includes 1.4 HP to 4 HP Engines and Water Pumps. We specialize in manufacturing Petrol, Kerosene, and Diesel Engines. All our products are BIS-approved and manufactured in accordance with Indian Standards (IS).
With decades of industry experience, Renuka Engineering has built a reputation for quality, reliability, and customer trust across Eastern India.
Key Responsibilities
- Generate new sales opportunities across assigned territories in Jharkhand (Majority) and Bihar.
- Appoint, develop, and manage dealers, distributors, and channel partners.
- Conduct regular market visits to identify potential customers and business opportunities.
- Promote and sell Engines, Water Pumps, Agricultural Equipment, and Generator-related products.
- Build strong relationships with dealers, retailers, farmers, contractors, and institutional customers.
- Achieve monthly, quarterly, and annual sales targets.
- Monitor competitor activities, pricing, and market trends.
- Ensure timely collection of payments and outstanding dues.
- Conduct product demonstrations and customer awareness activities.
- Prepare sales reports, market intelligence reports, and territory updates.
- Coordinate with internal teams to ensure customer satisfaction and timely order fulfillment.
- Expand market penetration and strengthen brand presence in the assigned territory.
Required Qualifications
- Minimum 5 years of sales experience.
- Experience in Agricultural Equipment, Water Pumps, Engines, Generators, Farm Machinery, Irrigation Equipment, Industrial Products, Automotive Components, or related sectors.
- Strong dealer network development and channel sales experience.
- Excellent communication, negotiation, and relationship management skills.
- Ability to work independently and achieve sales targets.
- Good understanding of rural and semi-urban markets.
- Proficiency in Hindi.
- Basic knowledge of MS Excel, WhatsApp, and reporting tools.
Mandatory Requirements
- Candidate must currently reside in Jharkhand.
- Minimum 5 years of relevant field sales experience.
- Must be willing and able to travel extensively across Jharkhand and Bihar.
- Must possess a valid driving license.
- Must own or have access to a two-wheeler for field travel.
Preferred Candidate Profile
- Prior experience in Pumps, Engines, Agricultural Machinery, Irrigation Products, Generators, Farm Equipment, Diesel Engines, Petrol Engines, or Rural Distribution Sales.
- Existing network of dealers and distributors in Jharkhand and Bihar.
- Proven track record of meeting or exceeding sales targets.
Compensation & Benefits
- Competitive Fixed Salary
- Attractive Performance Incentives
- Travel Allowance (TA)
- Career Growth Opportunities
- Long-Term Association with a Growing Manufacturing Company
Experience
Minimum 5 years (Required)
Education
Bachelor's Degree Preferred
Work Location
Field-Based Role
Territory Coverage:
- Jharkhand (Majority)
- Bihar
Pay: ₹20,000.00 - ₹25,000.00 per month
Experience:
- B2B sales: 5 years (Preferred)
Location:
- Ranchi, Jharkhand (Preferred)
Willingness to travel:
Work Location: In person
