We are a fast-growing skincare and beauty brand focused on delivering high-quality products and building a strong digital presence. We are looking for a data-driven and creative Performance Marketer to scale our online sales and optimize paid marketing campaigns across multiple platforms.
Key Responsibilities
- Plan, execute, and optimize paid advertising campaigns on Meta (Facebook & Instagram), Google, and other digital platforms
- Manage campaign budgets and improve ROAS, CPA, CTR, and conversion rates
- Create audience targeting strategies, retargeting campaigns, and funnel optimization
- Coordinate with creative and content teams for ad creatives, reels, and campaign assets
- Analyze campaign performance and prepare daily/weekly reports
- Conduct A/B testing for ads, landing pages, and creatives
- Track website performance using tools like Google Analytics, Meta Pixel, and Google Tag Manager
- Scale winning campaigns while maintaining profitability
- Stay updated with latest digital marketing and e-commerce trends
Pay: ₹10,000.00 - ₹25,000.00 per month
Work Location: In person
