We are looking for a results-driven Digital Marketing Executive who is passionate about building and scaling our online presence. You will be responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels. This is a high-ownership role where you will drive growth through data-driven strategies, creative execution, and effective use of modern AI tools.
Key Responsibilities
- Plan, execute, and optimize digital marketing campaigns across social media, search, email, and web channels.
- Manage and grow social media platforms such as Instagram, LinkedIn, and YouTube.
- Create high-quality content including posts, captions, blogs, and marketing creatives aligned with brand voice.
- Leverage AI tools (such as Claude, ChatGPT, and other marketing AI platforms) to improve content creation, research, and campaign efficiency.
- Run and optimize paid advertising campaigns (Google Ads, Meta Ads).
- Track, measure, and report campaign performance using tools like Google Analytics and provide actionable insights.
- Implement SEO strategies including keyword research, on-page optimization, and content planning.
- Collaborate with design and product teams to launch campaigns and promote features.
- Stay updated with industry trends, including emerging AI tools and growth strategies.
- Take end-to-end ownership of marketing campaigns from planning to execution and optimization.
Requirements
- Minimum 1 year of experience in Digital Marketing (preferred).
- Strong understanding of digital marketing channels (SEO, SEM, social media, content marketing, email marketing).
- Hands-on experience with paid ads platforms (Google Ads, Facebook/Instagram Ads).
- Familiarity with using AI tools (e.g., Claude, ChatGPT, or similar) for content creation, research, or campaign optimization.
- Good knowledge of analytics tools such as Google Analytics.
- Strong communication and copywriting skills.
- Creative thinking with attention to detail.
- Analytical mindset with the ability to interpret data and optimize campaigns.
- Ability to work independently and take initiative in a fast-paced environment.
Pay: ₹300,000.00 per year
Ability to commute/relocate:
- Gurugram, Haryana: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Digital marketing: 1 year (Required)
Work Location: In person
