About Us
At Weldots, we manage a diverse portfolio of brands, including:
- Auriglo : Luxury watch cases, featured on Tata Cliq Luxury.
- Bugario : Specialising in premium phone cases and women’s wear.
- Urban Gadgets : Offering home gadgets, car accessories, and kitchen tools.
Role Overview
As a Social Media Executive – Influencer Marketing, you will be responsible for managing daily social media activities, coordinating influencer partnerships, and ideating, creating, curating, and managing high-quality content that aligns with our brand and helps establish a strong and consistent brand presence across digital platforms. This role requires creativity, strong communication skills, and the ability to build relationships with influencers and content creators.
Key Responsibilities
- Manage and maintain the brand's Instagram and other platforms.
- Create and schedule daily social media posts, stories, and reels.
- Monitor and respond to Instagram and Meta messages, comments, and customer queries.
- Ensure brand consistency across all social media channels.
- Maintain and enhance brand aesthetic.
Influencer Marketing
- Identify, reach out to, and onboard relevant influencers and creators.
- Manage both barter and paid influencer collaborations.
- Negotiate deliverables, pricing, and partnership terms with influencers.
- Build and maintain long-term relationships with creators and agencies.
- Track influencer performance and campaign results.
- Achieve a daily target of closing influencer collaborations.
Content & Brand Building
- Assist in content ideation and campaign planning.
- Develop creative concepts aligned with brand objectives.
- Coordinate content requirements with influencers and internal teams.
- Support brand establishment through engaging and trend-driven content.
- Stay updated with social media trends, platform updates, and viral content opportunities.
Skills & QualificationsRequired Skills
- Experience in influencer marketing (both barter and paid collaborations).
- Strong negotiation and closing skills.
- Proficiency basic graphic design.
- Basic video editing skills for reels and social media content.
- Good understanding of Instagram and Meta platforms.
- Strong written and verbal communication skills.
- Understanding of social media trends and creator ecosystems.
- Creative thinker with strong content ideation abilities.
- Strong sense of brand aesthetics and visual storytelling.
- Highly organized and detail-oriented.
- Curious, proactive, and eager to learn.
- Ability to work independently and take ownership of tasks.
Day-to-Day Responsibilities
- Close daily required target of influencer collaborations daily.
- Handle Instagram and Meta DMs.
- Coordinate influencer communication and follow-ups.
- Create and publish daily social media content.
- Monitor engagement and community interactions.
- Research trending content ideas and influencer opportunities.
What We Offer
- Competitive salary and growth opportunities.
- Hands-on exposure to influencer marketing and brand building.
- Creative and collaborative work environment.
- Opportunity to work with fast-growing consumer brands.
How to Apply
Send your resume and portfolio to [email protected] with the subject line:
“Application for Social Media Executive – Influencer Marketing”
Pay: ₹300,000.00 - ₹500,000.00 per year
Ability to commute/relocate:
- Delhi: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- What is your current CTC?
- What is your expected CTC?
- What is the notice period in current organisation?
- How may years of experience do you have in social media and influencer marketing?
- What is the minimum number of influencer collaborations you have personally managed?
Work Location: In person
