Marketing Executive – IT Company
Job Summary
An IT company is looking for a creative and result-oriented Marketing Executive to promote the company’s software products/services, generate leads, manage digital marketing activities, and support brand growth across online and offline platforms.
Key Responsibilities
- Plan and execute marketing campaigns
- Manage social media platforms like LinkedIn, Instagram, Facebook, and Twitter
- Generate leads through digital marketing, email campaigns, and networking
- Coordinate with the sales and design teams
- Create marketing content such as brochures, presentations, blogs, and social media posts
- Conduct market research and competitor analysis
- Support SEO, Google Ads, and online branding activities
- Organize events, webinars, exhibitions, and client meetings
- Maintain client relationships and follow up with prospects
- Track campaign performance and prepare reports
Required Skills
- Good communication and presentation skills
- Knowledge of digital marketing and social media
- Creativity and content writing ability
- Basic understanding of IT products/services
- Knowledge of tools like Canva, Google Analytics, SEO, CRM, etc.
- Teamwork and time management skills
Qualification
- Bachelor’s degree in Marketing, Business Administration, Communication, or related field
- MBA is an added advantage
- Freshers or experienced candidates can apply
Experience
Salary
- Depends on experience and company
- Common range in India: ₹15,000 – ₹35,000 per month for entry-level roles
Job Type: Permanent
Pay: ₹8,587.18 - ₹30,000.00 per month
Work Location: In person
