Role: Digital Marketing Executive
Experience: 2-4 years
Location: Indore
Roles and Responsibilities
- Assist the team in the development of the overall digital marketing strategy
- Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email)
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Manage SEO campaigns
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team.
Skills and Qualifications:
- Proven experience as Digital Marketing Executive or similar role
- Outstanding knowledge and understanding of digital marketing concepts and best practices
- Experience with B2C social media٫ Google Adwords; email campaigns; SEO/SEM
- Crystalline٫ perfect knowledge of web analytics tools (e.g. Google Analytics٫ WebTrends etc.)
- Skills and experience in creative content writing
- BSc/BA in marketing or relevant field
- Excellent skills in the following areas:
- Creative content writing
- Communication
- Analytics/of an analytical mind
Job Types: Full-time, Permanent
Pay: ₹12,165.53 - ₹32,853.84 per month
Experience:
- Digital marketing: 1 year (Preferred)
- Google Analytics: 1 year (Preferred)
Work Location: In person
