E2M is India's largest white-label digital agency partner, helping 400+ digital agencies across the US, UK, Canada, Europe, and Australia scale profitably. We specialize in Website Design & Development, WordPress, SEO, PPC, AI Services, Shopify, Ecommerce, UI/UX, Content Marketing, and Dedicated Teams.
We are looking for an Off-Page SEO Analyst to own E2M's link-building strategy and drive organic growth through high-quality backlink acquisition. This role is responsible for building and managing our off-page SEO function—from identifying backlink opportunities to improving referring domains, keyword rankings, and organic visibility.
You'll work closely with the SEO team to develop scalable outreach processes, monitor backlink health, analyze competitors, and strengthen E2M's
authority across both traditional and AI-powered search.
-
Own the end-to-end link acquisition process for E2M's priority pages.
-
Identify, qualify, negotiate, and secure high-quality backlink opportunities.
-
Conduct competitor backlink analysis and identify authority gaps.
-
Audit and maintain E2M's backlink profile, recovering lost or broken links.
-
Build relationships with publishers and industry partners.
-
Monitor backlink performance and prepare monthly reporting.
-
Create and maintain SOPs, outreach templates, and placement tracking.
-
Collaborate with the On-Page SEO team to improve overall organic performance.
-
Growth in high-quality referring domains.
-
Improvement in keyword rankings and page authority.
-
95%+ backlink retention rate.
-
Healthy acquisition pipeline across priority pages.
-
Timely recovery of lost high-authority backlinks.
-
Well-documented, scalable off-page SEO processes.
-
2–4 years of experience in Off-Page SEO, Link Building, or Digital PR.
-
Proven experience acquiring quality backlinks through outreach and partnerships.
-
Strong knowledge of backlink quality, anchor text, domain authority, and link relevance.
-
Hands-on experience with Ahrefs, SEMrush, or similar SEO tools.
-
Experience with competitor backlink analysis and outreach campaigns.
-
Strong negotiation, communication, and organizational skills.
-
Ability to independently manage multiple outreach campaigns.
-
Agency or B2B services experience.
-
Experience with paid placements and publisher negotiations.
-
Familiarity with AI Search, AI citations, or Generative Engine Optimization (GEO).
-
Knowledge of Google Search Console and Google Analytics.
-
Own a high-impact SEO function with complete ownership.
-
Work on modern SEO strategies, including AI Search optimization.
-
Opportunity to build scalable processes and influence organic growth.
-
Collaborative, learning-focused, and performance-driven culture.
