Summary The Sales Head – Institutional Sales will be responsible for driving revenue growth and market penetration for the company's frozen food portfolio across Hotels, Restaurants, Cafés (HoReCa), Corporate Catering, Educational Institutions, Hospitals, Quick Service Restaurants (QSRs), Cloud Kitchens, and Food Service Channels. The role will focus on building a high-performing sales team, developing strategic customer relationships, expanding distribution networks, and achieving profitable sales growth while ensuring customer satisfaction and retention.
Key Responsibilities
1. Business Development & Revenue Growth
2. Key Account Management
3. Team Leadership
4. Distribution Network Development
5. Product Promotion & Market Development
6. Sales Operations & Forecasting.
7. Cross-Functional Coordination
Key Performance Indicators (KPIs)
Revenue & Growth Annual Sales Revenue Gross Margin Achievement New Business Acquisition Category-wise Sales Growth Customer Management Number of New Institutional Accounts Customer Retention Rate Key Account Growth Customer Satisfaction Index Team Management Team Productivity Sales Target Achievement Employee Retention Distribution Active Distributor Count Market Coverage Expansion Secondary Sales Growth Financial Collection Efficiency Debtor Days (DSO) Budget Adherence
Education
- MBA in Sales & Marketing / Business Management preferred
- Graduate in Business, Food Technology, Hospitality Management or related discipline Experience
- 5-10 years of experience in Institutional Sales / HoReCa Sales
- Minimum 5 years in a leadership role
Experience in:
- Frozen Foods Food Service Distribution Seafood/Meat Products Hospitality Supply Chains
Pay: ₹83,000.00 - ₹99,999.00 per month
Work Location: In person
