About the Role
We are looking for a creative, strategic, and results-oriented Digital Marketing Manager who can build strong brand awareness and promote our company, events, pageants, fashion shows, awards, entertainment programs, and digital platforms across social media and online advertising channels.
This position is ideal for someone who understands how to make a brand visible, create public awareness, grow social media presence, and turn advertising into audience growth, engagement, registrations, and business opportunities.
The candidate will take ownership of our digital advertising strategy, particularly Facebook and Instagram, while working closely with our creative and social media teams.
Key Responsibilities
- Develop and execute digital marketing strategies to increase overall brand awareness and visibility.
- Plan, launch, and manage Facebook and Instagram advertising campaigns.
- Promote company brands, events, pageants, fashion shows, awards, talent programs, and special projects.
- Build awareness campaigns to reach new audiences and expand our social media presence.
- Develop strategies to increase followers, engagement, video views, website traffic, inquiries, and registrations.
- Identify the right audiences for different brands, events, and campaigns.
- Manage Meta Ads budgets and continuously optimize campaign performance.
- Create campaigns for both brand awareness and direct response/lead generation.
- Work with graphic designers and video editors to develop compelling advertising creatives.
- Test different advertisements, audiences, messaging, videos, images, and offers.
- Develop retargeting campaigns for people who have interacted with our social media pages, website, videos, and advertisements.
- Monitor competitors and identify new marketing opportunities and trends.
- Help develop campaigns that generate media attention and increase brand recognition.
- Coordinate with the social media team to maintain consistent brand messaging.
- Track and analyze campaign performance and provide regular reports.
- Manage multiple campaigns across India, USA, Canada, UK, and international markets.
- Stay updated with Meta advertising trends, algorithms, policies, and new digital marketing tools.
What We Expect
We are looking for someone who can answer:
“How do we make more people know about our brand?”
The candidate should be able to create and execute marketing strategies that make our company and projects more visible, recognizable, and talked about online.
You should have a strong understanding of:
- Facebook & Instagram Ads
- Meta Ads Manager
- Brand Awareness Campaigns
- Social Media Growth
- Audience Targeting
- Retargeting
- Video Advertising
- Content Promotion
- Influencer & Digital Marketing
- Website Traffic Campaigns
- Lead Generation
- Conversion Campaigns
- Marketing Analytics
Ideal Candidate
- 1+ years of experience in digital marketing/performance marketing.
- Strong hands-on experience with Facebook and Instagram advertising.
- Creative mindset with a strong understanding of branding.
- Ability to develop marketing campaigns from concept to execution.
- Strong understanding of social media audiences and online trends.
- Data-driven but also creative and marketing-oriented.
- Able to manage advertising budgets responsibly.
- Strong communication and coordination skills.
- Experience promoting events, entertainment, fashion, beauty, pageants, media, or lifestyle brands is a plus.
Key Goals
The primary goals of this position are to:
Build Brand Awareness → Grow Audience → Increase Engagement → Generate Traffic → Create Leads → Increase Registrations & Revenue
Performance will be evaluated based on overall brand growth, reach, engagement, audience growth, website traffic, quality leads, registrations, and revenue generated through digital marketing.
Why Join Us?
You will have the opportunity to work on international fashion, pageant, entertainment, media, awards, and talent brands and help build their presence across multiple markets.
This is a hands-on role for someone who wants to build brands—not just run advertisements.
Apply Now
Please submit your resume and, if available, examples of Facebook/Instagram campaigns you have managed, including results such as reach, engagement, leads, registrations, or revenue generated.
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person
