About the Role
We are looking for a creative and result-oriented Digital Marketing & Social Media Executive to help promote our newly launched website/platform, increase brand awareness, drive website traffic, and build a strong online presence.
The ideal candidate should have a good understanding of social media marketing, digital advertising, content creation, and basic SEO.
Key Responsibilities
- Develop and execute digital marketing strategies to increase website traffic and user engagement.
- Manage social media platforms such as Instagram, Facebook, LinkedIn, and YouTube.
- Plan and create engaging posts, reels, videos, campaigns, and promotional content.
- Run and manage Meta Ads and Google Ads campaigns.
- Monitor campaign performance and optimize advertisements for better reach and conversions.
- Research current social media trends, competitors, and audience behavior.
- Work on basic SEO activities to improve website visibility on search engines.
- Increase followers, engagement, website visits, and user registrations.
- Coordinate with the content and design team for marketing creatives.
- Track marketing performance using analytics and prepare regular reports.
- Develop promotional campaigns for new features, products, services, and website updates.
- Explore new marketing channels and strategies for user acquisition and brand growth.
Requirements
- Basic to good knowledge of Digital Marketing and Social Media Marketing.
- Understanding of Meta Ads and Google Ads.
- Basic knowledge of SEO and Google Analytics.
- Good communication and content-writing skills.
- Creative mindset with the ability to develop engaging marketing ideas.
- Knowledge of social media trends and audience engagement.
- Ability to analyze campaign performance and make improvements.
- Candidates with experience in promoting websites, apps, startups, or online platforms will be preferred.
Skills
Digital Marketing | Social Media Marketing | Meta Ads | Google Ads | SEO | Content Marketing | Campaign Management | Analytics | Lead Generation | Brand Promotion
Work Location: In person
