Educational Qualification:
· Graduate in BBA / B.Com / Marketing / Economics
· MBA (Marketing) preferred
Preferred Experience:
· Experience in Refractory Cement, Steel, Paint& coating Rubber sales/research
Key Responsibilities:
· Conduct field market research World wide s
· Collect data from dealers, distributors, and Industrials
· Analyze Coal tar, Coal tar Pitch Carbon Black, FSn and related Materials demand, pricing trends, and competitor activities
· Track competitor brands like Carbon Black, Ferro Silicon, coal tar and other chemicals etc.
· Prepare daily/weekly market intelligence reports
· Identify new dealers and potential market expansion areas
· Support sales team with data-driven insights and strategies
·
Market Intelligence & Analysis
- Conduct detailed market research on industries such as refractory, foundry, metallurgy, coatings, and advanced materials
- Track demand-supply trends, pricing, and consumption patterns
- Identify emerging markets, new applications, and growth opportunities
Competitor Analysis
- Monitor competitor activities, pricing strategies, and product offerings
- Benchmark company products against competitors
- Prepare competitor comparison reports
Lead Generation & Business Opportunities
- Identify potential customers, distributors, and global suppliers
- Generate qualified leads for sales and business development teams
- Support expansion into new markets (domestic & international)
Data Collection & Reporting
- Collect and analyze data from online sources, industry reports, trade portals, and exhibitions
- Prepare structured reports, dashboards, and presentations
- Provide actionable insights to management
Product & Industry Research
- Study new materials (carbon products, specialty chemicals, coatings, etc.)
- Support import substitution and sourcing strategies
- Assist in pricing strategy and product positioning
Coordination & Strategy Support
- Work closely with sales, procurement, and technical teams
- Support decision-making with data-backed insights
- Assist in strategic planning and expansion initiatives
Required Skills:
· Strong analytical and field research skills
· Good communication skills (Hindi + English)
· Knowledge of local market (region)
· Proficiency in MS Excel & reporting
· Ability to travel locally for market visits
Key KPIs (Performance Indicators):
· Accuracy of market data & reports
· Number of dealer/market visits per week
· Competitor tracking efficiency
· Contribution to sales growth
Job Types: Full-time, Permanent
Benefits:
- Cell phone reimbursement
- Commuter assistance
- Flexible schedule
- Internet reimbursement
- Paid sick time
- Paid time off
Work Location: In person