A Marketing Coordinator supports the marketing department by implementing campaigns, managing social media, conducting market research, and producing promotional materials to boost brand awareness and sales. Typically an entry-level role, they coordinate with teams to track metrics and organize events. Common responsibilities include content creation, database management, and tracking budget expenses. Key Responsibilities
- Campaign Execution: Assist in planning, implementing, and monitoring marketing campaigns.
- Content Creation: Produce, update, and manage marketing content such as social media posts, blogs, and brochures.
- Market Research: Analyze target demographics, consumer behavior, and industry trends.
- Event Coordination: Organize, promote, and attend trade shows, webinars, and marketing events.
- Reporting: Track campaign expenses and analyze performance data using tools like Google Analytics.
- Collaboration: Work with sales teams, designers, and external vendors to ensure cohesive branding.
Required Skills and Qualifications
- Education: A bachelor’s degree in marketing, business, communications, or psychology.
- Tools: Familiarity with social media platforms, content management systems (CMS), and data analysis tools.
- Soft Skills: Strong communication, organizational, and project management skills.
Job Types: Full-time, Permanent, Fresher
Pay: ₹10,424.80 - ₹34,165.54 per month
Work Location: In person
