Location: Mohali, Punjab (Work from Office)
Experience: 3+ Years
About the Role
We are looking for a creative, curious, and driven Content Strategist to join our growing team. The ideal candidate should have at least 3 year of experience working with any form of content, including written content, video content, social media content, or digital marketing content.
This role is perfect for someone who understands modern content trends, has excellent communication skills, is eager to learn, and is passionate about leveraging AI and emerging technologies to create impactful content.
Key Responsibilities
- Develop and execute content strategies aligned with business objectives and brand positioning.
- Research industry trends, competitor activities, audience behavior, and emerging technologies to identify content opportunities.
- Plan and manage content calendars across multiple platforms, including websites, blogs, social media, email campaigns, and video channels.
- Create content briefs and collaborate with writers, designers, video editors, and marketing teams to ensure high-quality content delivery.
- Analyze content performance and recommend improvements based on engagement and business metrics.
- Ensure content consistency, quality, and alignment with brand guidelines.
- Generate innovative content ideas that drive audience engagement and business growth.
- Support employer branding, lead generation, product marketing, and thought leadership initiatives through strategic content planning.
AI & Emerging Technology Responsibilities
- Utilize AI tools such as ChatGPT, Gemini, Claude, Perplexity, and other emerging platforms to improve content research, ideation, and production.
- Develop effective prompts and workflows to create high-quality AI-assisted content.
- Stay updated on trends in Artificial Intelligence, Generative AI, SaaS, software development, and digital innovation.
- Create and manage content related to AI products, technology trends, business solutions, and digital transformation.
- Experiment with new AI tools and recommend innovative ways to enhance content strategy and productivity.
- Collaborate with internal teams to build content that showcases the company's AI capabilities, products, and services.
Required Skills & Qualifications
- 3+ years of experience in Content Writing, Content Marketing, Content Strategy, Social Media, Video Content, or related fields.
- Excellent verbal and written communication skills.
- Strong research and analytical abilities.
- Understanding of content marketing principles and digital platforms.
- Familiarity with content performance metrics and audience engagement strategies.
- Basic understanding of AI tools and a willingness to continuously learn new technologies.
- Ability to work independently while collaborating effectively with cross-functional teams.
- Strong organizational and time-management skills.
Preferred Qualities
- Gen Z mindset with a strong understanding of current digital trends and online audience behavior.
- Fast learner with a proactive and growth-oriented attitude.
- Creative thinker who can transform complex topics into engaging content.
- Sincere, committed, and looking for a long-term career opportunity.
- Passion for technology, AI and digital innovation.
Why Join Us?
- Opportunity to work on cutting-edge AI and technology-driven projects.
- Exposure to diverse content formats, including blogs, videos, social media, and thought leadership content.
- Collaborative and innovative work environment.
- Continuous learning and professional growth opportunities.
- Chance to play a key role in shaping the company's content and brand strategy.
Pay: ₹40,000.00 - ₹50,000.00 per month
Benefits:
- Flexible schedule
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
