- Seek and define new, engaging and inspiring ways to successfully communicate brand vision and crusade to internal and external stakeholders
- Develop and present the annual brand plans. Lead the brand strategy and activities to improve visibility and credibility in the media
- Allocate adequate resources to deliver the brand strategy. Ensure efficient utilization and tracking of the same
- Develop effective advertising and promotion programs to achieve impact and best quality, efficiency standards in the industry.
- Lead timely implementation and evaluation of marketing plans and extend the brand communication through various media and other innovative ways/mediums.
- Anticipate future trends in terms of communication and their impact on business
- Draw clear business implications from communication performance and use it to maximize a brands’ performance
- Assess skills of creative / media agencies and continuously manage / challenge them to provide exceptional level of service
- Liaise with internal departments and external agencies for timely implementation of all activities.
- Use digital as one of the lead mediums to further strengthen the brand communication and activation, and maximize Digital media leverage
- Design and implement comprehensive digital strategies (SEO, SEM, social media, email, display ads).
- Manage performance marketing and optimize ROI through analytics.
- Stay ahead of emerging trends, technologies, and platforms.
Job Types: Full-time, Permanent
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
Work Location: In person
