Location: Gurgaon
Department: Paid Media
Experience: 10–14 Years
https://www.adlift.com/in/?utm_source=chatgpt.com is a leading digital marketing agency specializing in SEO, Paid Media, Content Marketing, and Performance Marketing solutions for global brands.
We are looking for a strategic and performance-driven AVP – Paid Media to lead our Paid Media vertical. The ideal candidate should have strong expertise in performance marketing, client leadership, campaign optimization, and team management across multiple paid media platforms.
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Lead and scale Paid Media strategies across Google, Meta, LinkedIn, YouTube, and Programmatic platforms.
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Manage high-budget campaigns focused on ROI, ROAS, lead generation, and customer acquisition.
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Drive client growth, retention, and strategic account management.
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Lead quarterly reviews, media planning, and performance discussions with clients.
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Mentor and manage a high-performing Paid Media team.
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Collaborate with Sales, SEO, Content, Creative, and Analytics teams for integrated campaign execution.
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Stay updated with industry trends, automation tools, AI-driven marketing, and platform updates.
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10+ years of experience in Paid Media / Performance Marketing, preferably in a digital agency.
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Strong expertise in:
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Google Ads
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Meta Ads
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LinkedIn Ads
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GA4 & Google Tag Manager
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Performance Analytics & Attribution
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Proven experience managing large ad budgets and enterprise clients.
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Strong analytical, leadership, and stakeholder management skills.
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Google & Meta certifications preferred.
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Strategic thinker with strong business acumen
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Data-driven decision maker
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Strong leadership and team management capabilities
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Excellent communication and client-facing skills
