About GroviaOS
GroviaOS is the world's premier AI-Native ERP & CRM designed explicitly to eliminate operational chaos for MSMEs and professional service firms (CAs, Lawyers, Web Agencies, and IT MSPs). We replace 5–7 fragmented software subscriptions with a single, intelligent operating system.
We don't believe in passive databases; we build systems of execution. We are expanding our growth engine and looking for a creative, data-driven, "full-stack" marketer who can not only manage digital campaigns but visually bring them to life through high-impact design and video content.
Role Overview
As our Digital Marketing & Growth Content Creator, you will own the entire visual and tactical funnel for GroviaOS. You are the perfect hybrid of a performance marketer and a visual storyteller.
Instead of waiting for an external agency to deliver banners or edit videos, you have the skills to script, shoot, design, and deploy ad campaigns yourself. You will leverage Grovia's native Digital Marketing command center to run campaigns, track UTM links, and monitor real-time ROI.
Key Responsibilities1. Creative Production (Design & Video)
- High-Converting Ad Creatives: Design striking static graphics, carousels, and landing page assets using Figma or Canva that explain complex SaaS features simply.
- Video Content Engine: Script, shoot, and edit high-engagement short-form videos (Reels, YouTube Shorts, LinkedIn Video Ads) targeting business owners. This includes product walkthroughs, client testimonials, and pain-point hooks.
- Asset Library Management: Curate and maintain Grovia’s internal Asset Library with fresh marketing materials, sales decks, and promotional templates.
2. Performance Marketing & Strategy
- Campaign Deployment: Build, launch, and optimize paid ad campaigns across Meta (Facebook/Instagram), Google Search/Display, and LinkedIn.
- A/B Testing & Optimization: Run continuous creative and copy testing variations to lower our Cost Per Lead (CPL) and maximize Customer Acquisition Cost (CAC) efficiency.
- Data-Driven Reporting: Utilize the Grovia UTM builder and analytics suite to trace every single dollar spent back to generated leads and bottom-line revenue.
- Organic Growth Management: Maintain a data-driven content calendar for our professional channels (LinkedIn, YouTube, Twitter) to build organic inbound authority.
Requirements & Technical Skillset
- Design & Video Toolkit: Expert proficiency in Figma or Adobe Creative Suite (Photoshop/Illustrator) and modern video editing tools (Premiere Pro, After Effects, or CapCut Pro).
- Ad Platform Mastery: Deep execution knowledge of Meta Ads Manager, Google Ads, and LinkedIn Campaign Manager. You must understand pixels, custom audiences, and CBO/ABO scaling strategies.
- B2B Copywriting: Ability to write sharp, persuasive ad copy, hooks, and video scripts that speak directly to traditional business owners (e.g., CAs, lawyers, agency founders).
- The Startup Mindset: You are comfortable working in a fast-paced environment where speed of execution, creative experimentation, and data optimization matter more than corporate bureaucracy.
What We Offer"We are building the future of business operations. If you want to move away from boring, corporate marketing templates and actually control the entire growth engine of an AI-native tech stack, this is where you belong."
- Competitive base salary with performance bonuses tied directly to pipeline growth.
- Direct collaboration with the product and engineering teams, allowing you to influence how our own marketing modules evolve.
- A fully equipped creative canvas with freedom to experiment with AI generation tools and modern growth frameworks.
Pay: From ₹25,000.00 per month
Work Location: In person
