Sales Executive / Business Development Executive (Food & Premium Bakery Brand)
Location: Kolkata
Job Type: Full-time
Experience: Fresher / 0–2 Years
Industry: Food & Beverage / Bakery / FMCG / Consumer Brand
About Us
We are a fast-growing premium bakery and dessert brand focused on creating exceptional products and memorable customer experiences. We are looking for an energetic, ambitious, and ownership-driven Sales Executive who can help us grow our customer base, generate new business opportunities, and bring fresh ideas to accelerate brand growth.
This role is ideal for someone who is confident, creative, proactive, and passionate about sales, marketing, and business growth.
Key Responsibilities
Sales & Business Development
Identify and generate new business opportunities through field sales, networking, cold outreach, and relationship building
Develop partnerships with corporate offices, cafes, retail stores, event planners, gifting companies, and other relevant businesses
Pitch products and services confidently to potential customers and business clients
Convert leads into paying customers through effective follow-ups and persuasive communication
Maintain strong relationships with existing clients to encourage repeat business
Meet and exceed monthly sales and business development targets
Customer Engagement & Communication
Handle customer inquiries professionally via phone calls, WhatsApp Business, email, and in-person meetings
Communicate product offerings clearly and convincingly
Resolve customer concerns with confidence and professionalism
Represent the brand positively with excellent personal presentation and communication skills
Marketing & Growth Support
Contribute innovative ideas for promotions, customer acquisition, partnerships, and local marketing campaigns
Assist in planning creative marketing initiatives to increase visibility and sales
Support promotional events, exhibitions, pop-ups, and business networking activities
Research competitors and suggest growth opportunities
Digital & Operational Support
Manage lead tracking and customer records using Excel / Google Sheets
Create professional sales presentations, proposals, and pitch decks
Use WhatsApp Business effectively for customer communication and lead nurturing
Use AI tools such as ChatGPT for content ideas, sales messaging, research, and productivity enhancement
Maintain organized reporting of leads, follow-ups, conversions, and sales performance
Candidate Requirements
Essential Skills
We are looking for someone who has:
Excellent verbal communication skills
Strong command over professional spoken communication
Good personal grooming and professional appearance
Strong convincing, persuasion, and negotiation skills
High confidence while interacting with customers and business stakeholders
Ownership mindset with accountability and reliability
Creative thinking and proactive problem-solving ability
Strong willingness to learn and adapt quickly
Basic computer proficiency (MS Excel / Google Sheets / PowerPoint / presentations)
Familiarity with WhatsApp Business
Basic understanding of AI productivity tools like ChatGPT
Good organizational and follow-up discipline
Physical Requirements
Physically active and capable of field visits, business meetings, outdoor networking, and event participation
Comfortable with travel within the city for sales activities
Experience
Freshers are welcome to apply
Prior sales / business development / customer-facing experience is a plus, but not mandatory
Candidates with experience in food, FMCG, retail, hospitality, gifting, or direct sales will be preferred
Ideal Candidate Personality
The ideal person is:
Self-motivated
Energetic
Presentable
Smart communicator
Persistent with follow-ups
Creative thinker
Target-driven
Comfortable speaking with new people daily
Ready to take initiative instead of waiting for instructions
Compensation
Salary: Competitive fixed salary + attractive performance incentives
Additional incentives may be offered based on:
New client acquisition
Business partnerships
Sales targets achieved
Bulk/corporate order generation
Why Join Us?
Opportunity to grow with a premium consumer brand
High learning exposure across sales, marketing, branding, and business development
Fast-paced entrepreneurial environment
Performance-driven growth opportunities
Freedom to contribute ideas and make real impact
Job Types: Full-time, Part-time, Fresher, Internship
Contract length: 12 months
Pay: ₹5,000.00 - ₹10,000.00 per month
Work Location: On the road
