We are looking for a Performance Marketing Executive with 1.5+ years of experience in managing paid digital campaigns. The ideal candidate should have hands-on experience with Google Ads and Meta Ads, preferably in the e-commerce industry.
Key Responsibilities
- Plan, execute, and optimize campaigns across Google Ads and Meta Ads.
- Monitor campaign performance and improve ROI, ROAS, CTR, and CPA.
- Manage campaign budgets and ensure effective spend allocation.
- Conduct keyword research, audience targeting, and A/B testing.
- Analyze campaign data and prepare performance reports.
- Work closely with the creative and content teams to improve ad performance.
- Stay updated with the latest digital marketing trends and platform updates.
Requirements
- 1.5+ years of experience in Performance Marketing.
- Hands-on experience with Google Ads and Meta Ads.
- Experience handling e-commerce campaigns is mandatory.
- Strong analytical skills and understanding of campaign metrics.
- Agency experience is an added advantage.
Work Location: In person