Job Title: SEO Executive / SEO Specialist
Location: Mumbai
Department: Digital Marketing
Job Summary:
We are seeking a skilled and results-driven SEO Executive to improve our website visibility, organic traffic, and search engine rankings. The candidate will be responsible for executing on-page, off-page, and technical SEO strategies to enhance the online presence of our travel brand.
Key Responsibilities:
* Conduct keyword research to identify growth opportunities for travel-related search terms.
* Optimize website content, landing pages, and blogs for search engines.
* Implement on-page SEO strategies including meta tags, headings, internal linking, and URL optimization.
* Perform off-page SEO activities such as backlink building and outreach.
* Monitor website performance using tools like Google Analytics and Google Search Console.
* Analyze competitor websites and prepare SEO reports.
* Work with content and design teams to improve organic performance.
* Identify and fix technical SEO issues (site speed, indexing, crawl errors, etc.).
* Create SEO-friendly content strategies for travel packages and destinations.
Requirements:
* Proven experience in SEO (preferably in travel, tourism, or e-commerce).
* Strong understanding of search engine algorithms and ranking factors.
* Hands-on experience with SEO tools like SEMrush, Ahrefs, Ubersuggest, or similar.
* Knowledge of HTML basics and website structure is a plus.
* Strong analytical and reporting skills.
* Ability to work independently and meet deadlines.
Preferred Skills:
* Content Writing Skills
* Local SEO & Google Business Profile optimization
* Link Building Strategies
* Keyword Mapping & Strategy Planning
* Basic understanding of PPC (optional)
Benefits:
* Growth-oriented work environment
* Opportunity to work on domestic & international travel campaigns
* Performance-based incentives
* Learning exposure in digital marketing industry
Pay: ₹15,000.00 - ₹30,000.00 per month
Work Location: In person