Key ResponsibilitiesSocial Media Strategy
- Develop and execute social media strategies aligned with brand and business objectives.
- Create monthly, quarterly, and annual social media plans.
- Identify opportunities to increase brand visibility, engagement, and community growth.
- Stay updated with industry trends, platform updates, and emerging content formats.
Content Planning & Management
- Develop and manage content calendars across social media platforms.
- Collaborate with content creators, designers, photographers, and video editors to produce engaging content.
- Ensure all content aligns with brand voice, messaging, and marketing campaigns.
- Oversee publishing schedules and maintain consistency across channels.
Community Management
- Monitor and respond to comments, messages, reviews, and customer interactions.
- Build and nurture online communities around Cuatro Labs brands.
- Manage brand reputation and escalate customer concerns when necessary.
- Foster audience engagement through creative campaigns and interactive content.
Campaign Management
- Plan and execute social media campaigns for product launches, promotions, seasonal campaigns, and brand awareness initiatives.
- Coordinate with performance marketing teams for paid social campaigns.
- Support influencer marketing and brand collaboration activities.
- Track campaign performance and optimize based on results.
Analytics & Reporting
- Monitor social media performance metrics including reach, engagement, follower growth, impressions, and conversions.
- Prepare weekly and monthly performance reports.
- Provide actionable insights and recommendations for continuous improvement.
- Analyze competitor social media activities and industry benchmarks.
Influencer & Brand Collaborations
- Identify and collaborate with influencers, creators, and brand partners.
- Manage influencer outreach, campaign execution, and performance tracking.
- Build long-term relationships with creators and industry stakeholders.
Pay: ₹15,000.00 - ₹30,000.00 per month
Work Location: In person
