Job Summary
We are looking for a creative and enthusiastic Social Media Executive to manage our social media platforms and create engaging content that enhances our brand presence. The ideal candidate should have a strong understanding of social media trends, content creation, video editing, and AI-powered content tools.
Key Responsibilities
- Plan and execute monthly social media content calendars.
- Create engaging content for Instagram, Facebook, LinkedIn, YouTube, and other digital platforms.
- Shoot and edit high-quality videos, including Reels, Shorts, and promotional videos.
- Create AI-generated videos using tools such as Kling AI, Runway, Pika, Veo, HeyGen, or similar platforms.
- Write compelling captions, hashtags, and content copy aligned with the brand voice.
- Design basic graphics and creatives using Canva or Adobe Creative Suite.
- Schedule and publish content across social media platforms.
- Monitor audience engagement and respond to comments and messages.
- Stay updated with the latest social media trends, AI tools, and platform updates.
- Analyze content performance and prepare monthly reports with insights and recommendations.
- Coordinate with the marketing and sales teams to execute campaigns and product launches.
- Ensure all content follows the company's branding guidelines.
Requirements
- Bachelor's degree in Marketing, Mass Communication, Journalism, or a related field.
- 1–3 years of experience in social media management or digital marketing.
- Strong understanding of Instagram, Facebook, LinkedIn, and YouTube.
- Experience in creating short-form video content.
- Proficiency in video editing software such as CapCut, Adobe Premiere Pro, After Effects, or similar tools.
- Knowledge of AI video generation tools such as Kling AI, Runway, Pika, Veo, HeyGen, or equivalent.
- Experience using Canva or Adobe Creative Suite for graphic design.
- Excellent written and verbal communication skills.
- Creative thinking, attention to detail, and the ability to meet deadlines.
Preferred Skills
- Knowledge of Meta Business Suite and social media scheduling tools.
- Basic photography and videography skills.
- Familiarity with AI-powered content creation, image generation, and voice-over tools.
- Ability to analyze social media metrics and optimize content performance.
- Understanding of B2B marketing is an added advantage.
Employment Type
Full-time
Location
On-site
Pay: ₹15,000.00 - ₹20,000.00 per month
Benefits:
- Health insurance
- Internet reimbursement
Work Location: In person
