Job Title: PPC Executive
Company: iMark Infotech
Experience Required: 1-2+ Years
Job Summary:
iMark Infotech is looking for a skilled and proactive PPC Executive with 1-2+ years of experience. The ideal candidate should have strong technical expertise in Python development along with excellent communication skills and the ability to confidently handle client interactions and interviews.
Key Responsibilities
- Create, manage, and optimize Google Ads campaigns (Search, Display, Performance Max, Remarketing)
- Conduct keyword research, competitor analysis, and audience targeting
- Generate quality leads and improve conversion rates
- Work on landing page recommendations and conversion tracking
- Set up and manage Google Analytics, Google Tag Manager, and conversion events
- Perform A/B testing for ad copies, creatives, and landing pages
- Stay updated with latest Google Ads trends and algorithm updates
- Coordinate with design and content teams for campaign creatives
Required Skills
- Hands-on experience with Google Ads.
- Strong understanding of PPC, SEM, keyword strategy, and bidding models
- Knowledge of Google Analytics, Google Tag Manager, and Search Console
- Understanding of conversion tracking and remarketing
- Good analytical and reporting skills
- Basic understanding of Meta Ads/Facebook Ads is a plus
- Excellent communication and problem-solving skills
Eligibility Criteria
- 1–2 years of experience in PPC / Google Ads management
- Bachelor’s degree in Marketing, Business, IT, or related field
Preferred Candidate Profile
- Experience handling lead generation campaigns
- Ability to manage multiple campaigns simultaneously
- Data-driven mindset with attention to detail
- Immediate joiners preferred
Pay: ₹20,000.00 - ₹40,000.00 per month
Work Location: In person
