Roles & Responsibilities
- Manage and optimize Google Ads campaigns for lead generation and performance marketing.
- Monitor campaign performance and improve CTR, CPL, and ROAS.
- Perform keyword research and audience targeting for effective campaigns.
- Set up conversion tracking using GA4 and Google Tag Manager (GTM).
- Prepare campaign reports and provide performance insights.
Requirements
- 2-5 years of experience in Google Ads / PPC campaign management.
- Hands-on experience with Search, Display, YouTube, and Performance Max campaigns.
- Knowledge of GA4, Google Analytics, and conversion tracking.
- Strong understanding of keyword research, bidding strategies, and campaign optimization.
- Good analytical, communication, and reporting skills.
Pay: ₹350,000.00 - ₹600,000.00 per year
Work Location: Hybrid remote in Gurugram, Haryana
