Job Title: Business Development Lead
Company: Atraski
Location: Chittaranjan Park, Greater Kailash, Delhi
Employment Type: Full-time
Compensation: ₹20,000 – ₹40,000 in-hand per month (based on candidate profile) + performance-linked commission on closed business
Working Days: Monday to Friday, plus alternate Saturdays | 10:00 AM – 6:00 PM
About Atraski India
Atraski India is a multi-dimensional parent company and holding group that serves as a powerhouse for diverse business verticals. We pride ourselves on being a creative-first organisation that fosters innovation across marketing, fashion, travel, and events. Our mission is to build sustainable, scalable brands that redefine their respective industries through excellence and strategic growth.
Our Specialised Verticals
While this role is focused on At Buzz, you will be part of an ecosystem that includes:
At Buzz: our flagship creative marketing and media agency focused on digital innovation and storytelling.
Atraski Studios (formerly Atraski Fashion): our dedicated segment for fashion marketing, lifestyle branding, and creative production.
Atraski Experiences (formerly Atraski Events): our event management and experiential marketing vertical.
At Stay: a travel and tourism brand focused on curated stays and hospitality experiences.
Jheeni: a B2C brand specialising in the heritage art of block printing and sustainable fashion.
My City My Voice: a platform dedicated to regional talent and local community storytelling.
Atraski Tech Transformations (ATT): our vertical focused on driving digital and technological evolution for businesses.
The Role
At Buzz is scaling its client base across D2C, B2B tech, FMCG, and beyond, and needs someone to own that growth end-to-end, not just execute against it. As Business Development Lead, you will own the BD vertical for At Buzz: setting the strategy, owning the targets, building and mentoring the team beneath you (including BD interns and executives), and closing the deals that move the needle. This is a leadership role, not an individual-contributor sales seat; you will be judged on the vertical's numbers, not just your own.
What You'll Be Doing
Vertical Strategy & Ownership:
- Own the BD vertical's revenue targets and growth plan for At Buzz, reporting directly to Founder & Leadership.
- Define the ideal client profile and prioritise which high-growth D2C brands, B2B tech startups, and FMCG companies to pursue.
- Design and continuously refine the sales funnel, outreach playbooks, and pitch process used across the team.
Team Leadership & Mentorship:
- Lead, mentor, and performance-manage the BD team, including Business Development Interns and Executives (if any).
- Set individual and team targets, and hold the team accountable to a clean, current sales tracker and pipeline.
- Support hiring and onboarding as the BD team scales.
Sales Execution & Closing:
- Personally own and close key/strategic accounts, stepping in on high-value pitches and negotiations.
- Oversee drafting of tailored project briefs, proposals, and quotations across the team.
- Lead client visits and meetings for priority accounts, understanding pain points and driving closures.
Cross-Functional & Cross-Vertical Coordination:
- Analyse market trends and competitor activity to inform At Buzz's overall business strategy.
- Ensure a clean hand-off from sales to the operations team for seamless project execution.
- Identify cross-sell opportunities with sibling verticals (Atraski Studios, Atraski Experiences, At Stay, Jheeni, My City My Voice, ATT) where relevant.
Whom We're Looking For
- Proven experience in business development or agency sales, ideally with some experience leading or mentoring a team.
- A track record of hitting or exceeding revenue/acquisition targets.
- Excellent communication, negotiation, and interpersonal skills; comfortable pitching to founders and marketing heads alike.
- A proactive, ownership-driven mindset; you run the vertical like it's your own business.
- Strong working knowledge of MS Excel and PowerPoint for pipeline tracking and proposal building.
- Based in or willing to relocate to Delhi.
What's In It For You:
- Real ownership: run a full business vertical with direct access to Founder & Leadership.
- Financial upside: competitive base plus a performance-linked commission structure on closed business.
- Team building: shape and grow the BD team, including mentoring the next generation of BD talent.
- Cross-vertical exposure: visibility into Atraski's full portfolio of businesses beyond At Buzz.
To Apply
Send your resume along with a short note on a deal or pipeline you're proud of building or closing, and what your approach was to hitting target. Shortlisted candidates will go through a strategy discussion before a final conversation with Founder & Leadership.
Job Type: Full-time
Pay: ₹20,000.00 - ₹40,000.00 per month
Benefits:
- Flexible schedule
- Paid sick time
- Work from home
Application Question(s):
- This job will include sales, marketing, and operations. It will include physical market visits and meeting alignments. Are you up for it?
Language:
Work Location: In person
