Meta Ads Expert
Location: Gurugram
Salary: ₹50,000 - ₹80,000 per month
Experience: 3+ years
About Us:
We are a dynamic digital marketing agency specializing in delivering innovative solutions to our clients. Our team is passionate about driving results through effective digital marketing strategies, and we are looking for a skilled Meta Ads Expert to join our growing team.
Job Summary:
The Meta Ads Expert will be responsible for managing and optimizing paid advertising campaigns on Facebook and Instagram. This role requires a strong understanding of audience segmentation, campaign tracking, and performance analysis to drive successful marketing outcomes for our clients.
Key Responsibilities:
- Manage and optimize Meta Ads campaigns using Ads Manager for Facebook and Instagram.
- Implement and monitor Meta Pixel, Conversion API (CAPI), and Events Manager for accurate tracking and reporting.
- Conduct audience segmentation and A/B testing to enhance campaign performance.
- Analyze campaign data and generate reports to inform performance-driven decisions.
- Communicate effectively with clients to understand their needs and provide strategic recommendations.
- Manage multiple client accounts simultaneously while ensuring high-quality service and results.
Required Skills:
- Strong expertise in Meta Ads Manager (Facebook & Instagram Ads).
- Experience with Meta Pixel, Conversion API (CAPI), Events Manager, and campaign tracking.
- Strong understanding of audience segmentation, A/B testing, and campaign optimization.
- Excellent analytical and reporting skills with the ability to interpret data.
- Exceptional verbal and written communication skills.
- Strong client communication and account management skills.
- Ability to manage multiple client accounts simultaneously.
Preferred Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Meta Blueprint Certification is a plus.
- Prior experience working in a digital marketing agency is preferred.
What We're Looking For:
- A data-driven marketer with a strong understanding of paid social advertising.
- A professional who can balance creativity with performance marketing.
- A self-motivated individual with excellent organizational and time management skills.
- A team player with strong client-facing and relationship management abilities.
Pay: ₹50,000.00 - ₹80,000.00 per month
Experience:
- Google Ads: 3 years (Required)
Location:
- Gurugram, Haryana (Gurugram) (Required)
Work Location: In person