Job description:
We are looking for results-driven Google Ads Expert to manage and optimize our pay-per-click (PPC) advertising campaigns across Google Ads. The ideal candidate has deep experience in creating and executing effective ad strategies that drive traffic, conversions, and ROI.
Roles and Responsibilities :
- Develop, implement, and manage Google Ads campaigns (Search, Display, Shopping, YouTube, etc.)
- Conduct thorough keyword research and competitor analysis.
- Write compelling ad copy and create high-performing creatives.
- Monitor campaign performance and make data-driven optimizations.
- Track KPIs such as CTR, CPC, CPA, Quality Score, and ROAS.
- Set up conversion tracking and analyze results with Google Analytics & Google Tag Manager.
- Run A/B tests on ad copy, landing pages, and bid strategies.
- Stay updated with the latest trends and best practices in PPC and digital marketing.
Requirements :
- Proven experience managing successful Google Ads campaigns (2+ years preferred).
- Google Ads Certification (Search, Display, Shopping, etc.) is a strong plus.
- Proficiency in Google Ads, Google Analytics, Google Tag Manager, and other tools.
- Strong analytical skills and experience working with data to inform decisions.
- Experience with landing page optimization and CRO principles.
- Ability to manage budgets and deliver high ROI.
Job Type: Full-time
Pay: ₹15,000.00 - ₹40,000.00 per month
Benefits:
Work Location: In person
