E-commerce & Digital Operations Executive
Erode | Full-time, on-site
Reporting & Analytics
- Pull weekly/monthly exports from Shopify and Meta Ads Manager into standard reporting workbooks
- Maintain the Month dashboard: sales, orders, AOV, repeat rate, abandonment, ad spend, ROAS, cost per order
- Flag top/bottom SKUs, zero-stock and slow movers
- Report with observations, not just numbers — what changed, why, what to try next
Website & E-commerce Operations
- Own Shopify storefront health: listings, pricing, stock, collections, banners, shipping rules
- Verify admin changes reflect live; escalate breakages immediately
- Maintain product content and bilingual (Tamil/English) naming consistency
- Support order and delivery issues with the store team
WhatsApp & Social Media
- Hands-on experience managing business accounts across Facebook, Instagram, YouTube, LinkedIn and Google Business Profile
- Run day-to-day posting, comments, DMs and content calendar across all platforms
- Working knowledge of Meta Ads Manager and Google Ads for reading and reporting performance
- Manage WhatsApp Business API: templates, away messages, catalogue, broadcasts; track delivery and conversions
- Coordinate creative needs with the design team; track reach, engagement and follower growth
Agency Coordination
- Single point of contact for website and digital marketing agencies
- Weekly reviews, shared task tracker, follow up until items close; review deliverables before sign-off
- Campaign execution stays with the agency — this role owns analysis and accountability
AI Tools
- Daily use of AI assistants (Claude, ChatGPT, Gemini) for product descriptions, customer replies, captions, translations and first-draft reports
- Use AI for data analysis and routine creatives (Canva AI and similar)
- Test new AI tools and propose adoption where there's clear time or cost saving
- Verify all AI output before it reaches customers or management
Requirements
- Graduate, any discipline
- Strong Excel and Google Sheets: pivot tables, XLOOKUP, charts
- Good English (read, write, speak); Tamil essential
- Fast learner on new online tools — the single most important trait
- Preferred: Shopify, Meta Ads reporting, WhatsApp Business API, agency coordination experience
Pay: ₹15,000.00 - ₹20,000.00 per month
Benefits:
Work Location: In person
