Position
Business Head – Defence Wallah
Location
Lucknow, Uttar Pradesh
Department
Operations / Business
Employment Type
Full-Time
About Defence Wallah
Defence Wallah, an initiative of PhysicsWallah, is committed to empowering defence aspirants by providing high-quality coaching for NDA, CDS, AFCAT, CAPF, SSB, Airforce, Navy, Army, and other defence examinations. We are looking for a dynamic Business Head to lead our Lucknow Center, drive business growth, and ensure operational excellence.
Key Responsibilities
Business Growth
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Own the overall business performance and revenue targets of the center.
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Develop and execute strategies to maximize admissions and revenue.
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Monitor daily, weekly, and monthly business KPIs and take corrective actions when required.
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Identify local market opportunities and implement growth initiatives.
Sales & Admissions
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Lead the counselling and sales teams to achieve admission targets.
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Drive conversion of inquiries into enrollments through structured sales processes.
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Monitor lead generation, follow-ups, and conversion metrics.
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Ensure an exceptional experience for prospective students and parents.
Operations Management
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Oversee the day-to-day operations of the center.
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Ensure smooth coordination between Academic, Sales, Marketing, and Support teams.
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Maintain high standards of infrastructure, student services, and operational efficiency.
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Ensure compliance with company policies and SOPs.
Team Leadership
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Recruit, mentor, and manage center staff.
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Set clear performance goals and conduct regular performance reviews.
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Build a high-performance culture focused on accountability and customer satisfaction.
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Coach team members to improve productivity and service quality.
Stakeholder Management
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Build strong relationships with students, parents, schools, coaching partners, and local influencers.
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Resolve escalations professionally and ensure high satisfaction levels.
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Coordinate with regional and corporate teams for business initiatives.
Marketing & Business Development
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Plan and execute local marketing campaigns, seminars, school outreach programs, and promotional events.
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Collaborate with the marketing team to increase brand visibility.
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Explore partnerships and tie-ups to expand the center's reach.
MIS & Reporting
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Track and report business performance through regular MIS reports.
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Analyze sales, revenue, operational, and financial data.
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Present actionable insights and recommendations to senior management.
Desired Candidate Profile
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Bachelor's degree in Business Administration, Management, Marketing, or a related field. MBA preferred.
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5–10 years of experience in Business Operations, Sales, Center Management, or P&L Management.
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Prior experience in the EdTech, Coaching, Education, Retail, or Service industry is preferred.
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Experience in leading large teams and managing business targets.
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Strong understanding of sales operations, admissions, and customer relationship management.
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Excellent communication, leadership, and stakeholder management skills.
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Strong analytical and decision-making abilities.
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Proficient in Microsoft Excel, Google Sheets, and business reporting tools.
Key Skills
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Business Development
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P&L Management
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Center Operations
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Sales Management
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Team Leadership
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Revenue Growth
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Admissions Management
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Stakeholder Management
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Customer Experience
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Data Analysis & MIS
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Problem Solving
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Strategic Planning
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Leadership & People Management
Key Performance Indicators (KPIs)
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Revenue Achievement
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Admission Target Achievement
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Lead-to-Enrollment Conversion
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Center Profitability
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Team Productivity
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Student & Parent Satisfaction
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Operational Compliance
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Attrition Control
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Business Growth
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Process Adherence
Why Join Defence Wallah?
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Opportunity to lead a high-impact business unit.
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Work with one of India's fastest-growing EdTech companies.
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Dynamic and performance-driven work environment.
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Career growth with leadership opportunities.
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Competitive compensation with performance-based incentives.
