About the Role
We are looking for a creative and technically strong Videographer & Video Editor who can handle the complete video production process — from concept to shoot to final edit.
The person will create high-quality video content for our brands, including Instagram Reels, campaigns, product videos, founder content, behind-the-scenes content, promotional videos, events and lifestyle content.
This is not a role where the candidate only operates a camera.
The candidate must be able to shoot, edit and deliver the final content independently.
We are also looking for someone who understands AI-powered content creation and is willing to experiment with new AI tools and techniques.
KEY RESPONSIBILITIES1. Videography & Shooting
- Shoot high-quality videos for Instagram, campaigns and digital marketing.
- Handle DSLR/mirrorless cameras and smartphones confidently.
- Understand camera settings, framing, composition, lighting and movement.
- Shoot products, models, people, interiors, events and lifestyle content.
- Create cinematic and premium-looking footage.
- Plan shots according to the content requirement.
- Work with natural and artificial lighting.
- Set up basic lighting and audio equipment.
- Capture both planned and spontaneous content for social media.
2. Video Editing
Editing is a mandatory part of this position.
The candidate should independently edit the footage they shoot and deliver the final video.
Responsibilities include:
- Edit Instagram Reels and short-form videos.
- Edit promotional and campaign videos.
- Create engaging first 2–3 second hooks.
- Use cuts, transitions, speed ramps and motion graphics appropriately.
- Add music, sound effects and sound design.
- Colour correction and basic colour grading.
- Add subtitles, captions and text overlays.
- Edit talking-head/founder videos.
- Convert long footage into multiple short-form content pieces.
- Create different versions of content for Instagram, YouTube Shorts and other platforms.
Editing Software
Must have working knowledge of at least one:
- Adobe Premiere Pro
- DaVinci Resolve
- Final Cut Pro
Preferred:
- After Effects
- CapCut
- Photoshop
- Lightroom
3. AI Content Creation
The candidate should be comfortable using AI tools as part of the creative workflow.
Responsibilities may include:
- AI-assisted video creation.
- AI image generation.
- Background generation/replacement.
- AI video enhancement.
- Generating creative visual effects.
- AI-assisted storyboards and concepts.
- AI voiceovers.
- AI subtitles and translations.
- Creating visual variations of existing content.
- Using AI to improve production speed and quality.
Preferred AI Tools
Experience with tools such as:
- ChatGPT
- Runway
- Kling
- Google Veo
- Adobe Firefly
- Midjourney
- CapCut AI
- Canva AI
- ElevenLabs
The candidate does not need to know every tool, but must be willing to learn and experiment with new AI tools.
4. Social Media Content
The videographer will work closely with the Social Media Manager & Content Strategist to create content according to the monthly content calendar.
Content may include:
- Instagram Reels
- Product videos
- Fashion videos
- Founder videos
- Behind-the-scenes
- Store/project walkthroughs
- Customer content
- Campaign videos
- Event coverage
- Lifestyle content
- Trend-based videos
- Educational videos
- Promotional videos
The candidate should understand what makes a video work on Instagram, rather than simply producing conventional corporate videos.
5. Creative Development
The candidate should contribute creatively to the content process.
They should be able to:
- Convert an idea into a shoot concept.
- Suggest camera angles and movements.
- Create shot lists.
- Suggest transitions and visual treatments.
- Find interesting ways to present products/projects.
- Take inspiration from current social media trends.
- Develop cinematic and aesthetically strong content.
- Suggest new formats instead of waiting for instructions.
We want someone who can say: “Let's shoot it this way” rather than only asking “What do I shoot?”
6. Shoot Planning
Before every major shoot:
- Understand the objective of the content.
- Prepare a basic shot list.
- Arrange required equipment.
- Coordinate with models, staff, influencers or other team members.
- Plan lighting and location.
- Ensure all required footage is captured.
- Maintain organised raw footage.
7. Content Library Management
- Organise raw footage and edited videos.
- Maintain proper folder structures.
- Backup important footage.
- Maintain a library of reusable B-roll.
- Maintain different versions of edited content.
- Ensure old content can easily be located and reused.
8. Trend Research
The candidate should stay updated with:
- Instagram Reels trends
- Trending video formats
- Trending transitions
- Music and sounds
- New editing styles
- Viral hooks
- AI video trends
- Fashion/lifestyle content trends
They should regularly bring new content ideas to the team.
KPIs / PERFORMANCE PARAMETERS
The candidate will be evaluated on:
- Quality of video production
- Quality of editing
- Number of usable content pieces produced
- Turnaround time
- Reel performance
- Creativity and originality
- Visual consistency
- Ability to independently execute shoots
- Ability to use AI effectively
- Adaptability to new trends
- Overall improvement in content quality
SKILLS REQUIREDMust Have
- Strong videography skills
- Strong video editing skills
- DSLR/mirrorless camera knowledge
- Smartphone videography
- Lighting knowledge
- Composition and framing
- Social media video knowledge
- Reels/short-form editing
- Good understanding of music and sound
- Colour correction/grading
- Strong creative eye
- Basic knowledge of AI content tools
Soft Skills
- Creative
- Proactive
- Fast learner
- Good communication
- Good time management
- Attention to detail
- Able to work independently
- Comfortable working in a fast-paced environment
IDEAL CANDIDATE
We are looking for someone who is:
Creative + Cinematic + Social-Media Native + Technically Strong + AI-Aware
The ideal candidate should be able to take a simple brief such as:
“We need a Reel for this new collection.”
and independently think through:
Concept → Shot List → Shooting → Editing → Music → Colour → AI Enhancement → Final Reel
without requiring constant supervision.
Pay: ₹10,275.55 - ₹25,000.00 per month
Work Location: In person
