Company: Sohum Luxury Spas Pvt. Ltd.
Location: Juhu- Mumbai
We are looking for a hands-on Performance Marketing Manager responsible for generating qualified leads, bookings and measurable revenue through digital platforms.
Key Responsibilities
* Manage and optimise Google Ads, Meta Ads (Facebook/Instagram), YouTube and remarketing campaigns.
* Develop location/catchment-specific campaigns for individual Sohum outlets.
* Improve Google Business Profile/Maps, Local SEO, SEO, AEO and GEO/AI search visibility.
* Manage landing pages, conversion funnels, GA4, GTM, Meta Pixel and lead tracking.
* Track the complete journey: Ad → Lead/Call/WhatsApp → Booking → Revenue.
* Coordinate with content/creative teams and manage external digital agencies where required.
* Continuously improve CPL, customer acquisition cost, conversion rate and ROAS.
Candidate Profile
*Minimum 2 years of hands-on performance marketing experience.
* Strong expertise in Google Ads and Meta Ads.
* Experience in hospitality, wellness, healthcare, beauty or other local service businesses preferred.
* Strong analytical and revenue-oriented approach.
Key Performance Measures
Qualified Leads | Bookings | Customer Acquisition Cost | Revenue | ROAS
Important: We need a performance/growth marketer, not merely a social media manager. Candidates should be able to demonstrate previous campaigns with actual ad spend, leads, conversions, revenue and ROAS.
Pay: ₹30,000.00 - ₹50,000.00 per month
Work Location: In person
