Yogtra Systems Pvt Limited is a technology solutions company based in Bhubaneswar, Odisha, India. We help businesses streamline their operations through ERP solutions, modern digital systems, and smart workflows. We are a fast-growing team that values ownership, creativity, and getting things done.
We are looking for a results-driven Digital Marketing Specialist to take full ownership of our online presence — from content creation and community growth to paid ad campaigns and lead generation. This is a long-term role where you will work closely with our core team and have real impact on how our brand grows.
WHAT YOU WILL DO:
- Create and manage engaging content for Instagram, Facebook, LinkedIn, and other relevant platforms
- Plan, launch, and optimize paid ad campaigns on Meta (Instagram/Facebook) and Google Ads
- Develop strategies to grow our follower base and increase organic reach
- Build and run lead generation campaigns using landing pages, forms, and digital funnels
- Track key metrics (reach, engagement, CPL, ROAS) and share clear weekly/monthly reports
- Collaborate with our content and design team on creatives, reels, and campaign visuals
- Stay on top of trends and suggest fresh ideas to keep our brand relevant and competitive
WHAT WE ARE LOOKING FOR:
- 1-3 years of hands-on experience in digital marketing
- Proven experience running Meta Ads and/or Google Ads campaigns (not just boosting posts)
- Ability to create basic social media content independently or coordinate with a designer
- Strong analytical mindset — you look at numbers before making decisions
- Good communication skills and ability to work with a small, fast-moving team
- A portfolio or at least one real campaign example with results (budget, objective, outcome)
NICE TO HAVE:
- Experience with email marketing tools (Mailchimp, Brevo, etc.)
- Basic knowledge of SEO and website traffic analytics (Google Analytics, Search Console)
- Experience working with a tech or B2B brand
COMPENSATION:
Negotiable based on your experience and skill level. We believe in paying fairly for the right person.
TO APPLY:
Please share at least one campaign you have run — what was the goal, what did you do, and what were the results? Freshers are open to apply.
Pay: From ₹10,000.00 per month
Location:
- Bhubaneswar, Orissa (Required)
Work Location: In person
