We are looking for a Growth Marketing Associate with 1–3 years of experience in SaaS, B2B, or digital marketing who can contribute across content, campaigns, product storytelling, and growth initiatives. This role is ideal for someone who understands modern digital marketing, has strong execution capabilities, and is excited to work in a fast-paced AI and SaaS environment.
You’ll work closely across branding, content, social, SEO, performance marketing, and product positioning initiatives to help scale Talismatic’s market presence and demand generation efforts.
Key Responsibilities
- Create and manage high-quality marketing content across blogs, LinkedIn, website pages, case studies, email campaigns, and product marketing assets.
- Plan and execute growth marketing initiatives across LinkedIn, Meta, SEO, email marketing, and organic distribution channels.
- Support product positioning, messaging development, and AI/SaaS storytelling initiatives.
- Manage and grow Talismatic’s social media presence through content planning, engagement strategies, and performance optimization.
- Collaborate on ad creatives, landing pages, presentations, sales collateral, and campaign assets.
- Conduct market research, competitor analysis, and industry trend monitoring across AI, SaaS, and recruitment technology.
- Support SEO initiatives including keyword strategy, content optimization, internal linking, and search visibility improvements.
- Analyze campaign performance metrics and audience insights to improve engagement, conversion, and growth outcomes.
- Work closely with product, design, and leadership teams to support go-to-market initiatives and launch campaigns.
- Experiment with AI-assisted marketing workflows, automation tools, and content generation processes to improve efficiency and scale.
Requirements
- 1–3 years of experience in growth marketing, digital marketing, content marketing, or B2B SaaS marketing.
- Strong written communication, storytelling, and content creation skills.
- Good understanding of SaaS marketing, AI trends, digital growth channels, and modern content strategies.
- Experience managing LinkedIn content, social media campaigns, blogs, and digital marketing initiatives.
- Familiarity with SEO fundamentals, keyword research, content optimization, and analytics tools.
- Understanding of paid marketing concepts across Meta, LinkedIn, or Google Ads.
- Comfortable using AI tools for content generation, ideation, productivity, and workflow optimization.
- Ability to work independently in a fast-moving startup environment with strong ownership and execution mindset.
- Strong analytical thinking with attention to detail and performance-driven decision-making.
What You’ll Work On
- AI-first product marketing and positioning
- SaaS growth and demand generation campaigns
- LinkedIn and thought leadership content
- SEO and content growth initiatives
- Product launches and go-to-market campaigns
- AI-assisted marketing workflows and experimentation
- Branding, storytelling, and creative campaign execution
Preferred Skills (Good to Have)
- Experience working in B2B SaaS, HR-tech, AI, or startup environments.
- Familiarity with tools such as Google Analytics, Search Console, HubSpot, Ahrefs, SEMrush, Canva, or Figma.
- Basic understanding of performance marketing and campaign reporting.
- Experience collaborating with design, product, or sales teams on marketing initiatives.
Why Join Talismatic
- Work on a fast-growing AI-first SaaS platform solving modern hiring challenges.
- Gain exposure to product marketing, growth strategy, and startup execution.
- Opportunity to contribute directly to brand building, GTM strategy, and growth initiatives.
- Collaborative, high-ownership environment with strong learning opportunities.
- Work at the intersection of AI, SaaS, and the future of hiring.
Job Types: Permanent, Full-time
Pay: ₹25,000.00 - ₹35,000.00 per month
Benefits:
- Flexible schedule
- Health insurance
- Provident Fund
Ability to commute/relocate:
- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
- Current Salary, Expected Salary and Notice Period?
Experience:
- Digital marketing: 1 year (Preferred)
- Content marketing: 1 year (Preferred)
Location:
- Mumbai, Maharashtra (Preferred)
Work Location: In person
