Job Title: Public Relations, Admissions & Marketing Head
Organization: SIT College
Location: Sidhi, Madhya Pradesh
About the Institution
SIT College, Sidhi (M.P.) is a leading educational institution offering programs across multiple disciplines including Engineering, Pharmacy, Paramedical, Education, and Schooling. We are committed to academic excellence, innovation, and holistic student development, with a strong focus on outreach and community engagement.
Job Summary
We are looking for a dynamic, strategic, and result-driven professional to lead Public Relations, Admissions, and Marketing functions. The candidate will be responsible for enhancing the institution’s visibility, driving student admissions, managing media relations, and executing marketing campaigns to strengthen the brand and reputation of the college.
Key Responsibilities
1. Public Relations & Media Management
Develop and execute PR strategies to build a strong institutional image
Establish and maintain relationships with media, press, and digital platforms
Draft and release press notes, news articles, and official communications
Ensure media coverage of campus events, achievements, and announcements
Handle crisis communication and manage public perception
2. Admissions Management
Plan and execute admission strategies to achieve enrollment targets
Lead and monitor the complete admission process (inquiries to enrollments)
Coordinate with counselors, departments, and management
Organize admission drives, seminars, and awareness campaigns
Build relationships with schools, coaching centers, and educational consultants
Track admission data, analyze trends, and improve conversion rates
3. Marketing & Branding
Develop and implement marketing campaigns (online & offline)
Manage advertising, hoardings, print media, and digital promotions
Oversee social media marketing and website content
Plan promotional events, exhibitions, and outreach activities
Strengthen the institution’s brand identity and positioning
Eligibility Criteria
Graduate/Postgraduate in Marketing, Public Relations, Mass Communication, or related field
3–7 years of experience in admissions, marketing, or PR (education sector preferred)
Required Skills
Strong leadership and team management abilities
Excellent communication and interpersonal skills (English & Hindi)
Proven experience in admissions and marketing strategy
Media handling and networking skills
Data analysis and decision-making capability
Event management and coordination skills
Creative thinking with a strategic mindset
Key Competencies
Result-oriented and target-driven
Strategic planning and execution
Problem-solving and crisis management
Ability to multitask and work under pressure
What We Offer
Leadership role in a growing educational institution
Dynamic and professional work environment
Competitive salary with performance-based incentives
Pay: ₹20,000.00 - ₹35,000.00 per month
Benefits:
Work Location: In person
