Digital Marketing Specialist – Google Ads & SEO
Company: RK Service Pvt. Ltd.
Job Type: Full-Time / Part-Time / Contract
Experience: 2–3 years
Location: Ranchi / Remote
Job Description
RK Service Pvt. Ltd. is looking for an experienced Digital Marketing Specialist with strong hands-on experience in Google Ads and SEO.
The candidate will be responsible for managing Google Ads campaigns, improving website visibility, generating qualified leads, monitoring digital marketing performance, and providing actionable recommendations based on data.
Key Responsibilities
- Plan, create, manage, and optimize Google Search Ads campaigns.
- Conduct keyword research and competitor analysis.
- Create and optimize ad groups, headlines, descriptions, extensions/assets, and negative keywords.
- Monitor CTR, CPC, conversions, cost per lead, and campaign performance.
- Optimize campaigns for lead quality and conversions.
- Perform on-page and basic technical SEO.
- Conduct website SEO audits and identify improvement areas.
- Optimize titles, meta descriptions, headings, URLs, internal links, and image ALT text.
- Perform local SEO and manage/optimize Google Business Profile.
- Monitor keyword rankings and organic search performance.
- Work with Google Search Console and Google Analytics 4 (GA4).
- Configure and monitor conversion tracking and Google Tag Manager.
- Work with the development team on website and landing-page optimization.
- Prepare regular Google Ads and SEO performance reports.
- Analyze results and recommend improvements.
Required Skills
- Google Ads / PPC
- SEO & Keyword Research
- On-Page SEO
- Basic Technical SEO
- Local SEO
- Google Analytics 4 (GA4)
- Google Search Console
- Google Business Profile
- Google Tag Manager
- Conversion Tracking
- Competitor Analysis
- Lead Generation
- Digital Marketing Reporting
- Excel / Google Sheets
Preferred Skills
- Hands-on experience managing Google Search Ads campaigns.
- Experience with lead-generation campaigns.
- Experience improving organic website rankings.
- Experience with local SEO.
- Landing-page optimization experience.
- Basic knowledge of HTML/CSS.
- WordPress or other CMS experience.
- Ability to work with developers.
- Experience with measurable Google Ads/SEO results or case studies.
Candidate Profile
We are looking for someone who can independently manage Google Ads and SEO activities, analyze performance, identify problems, and take action to improve traffic, qualified leads, conversions, and overall campaign efficiency.
Experience
2–3 years of relevant digital marketing experience preferred.
Location
Ranchi / Remote (as applicable)
How to Apply
Interested candidates can send their updated resume to:
[email protected]
WhatsApp/Call: +91 8252618762
RK Service Pvt. Ltd.
IT Solutions That Grow With You
Pay: ₹10,078.73 - ₹40,980.49 per month
Benefits:
- Flexible schedule
- Work from home
Work Location: Remote
