Job Description – Marketing Manager (International & Domestic)
Role Overview
We are looking for a dynamic Marketing Manager to lead international and domestic marketing initiatives for the head office team, with a primary focus on international marketing and domestic marketing . The role will be responsible for driving brand visibility, patient engagement and strategic marketing campaigns across global and Indian markets.
Key Responsibilities
International Marketing
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Lead international branding and strategic marketing initiatives across multiple global markets.
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Manage relationships with marketing, digital and creative agencies.
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Oversee social media management and digital communication for international pages.
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Coordinate with international SPOCs and partners across 10 countries for campaign execution and market activations.
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Support international patient acquisition and brand-building initiatives.
Domestic Marketing
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Conceptualize and execute patient-focused brand campaigns to drive walk-in patient footfall across hospitals in India.
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Manage existing customer engagement and patient loyalty programmes.
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Lead nationwide health day campaigns, awareness initiatives and on-ground activations across hospital units.
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Analyze campaign performance and generate actionable marketing insights.
Desired Profile
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MBA / Master’s degree in Marketing or Healthcare Management.
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6–10 years of marketing experience, preferably in healthcare, hospitality or multi-location consumer services.
Strong experience in branding, agency management, campaign management, digital marketing and stakeholder coordination.
Excellent communication, analytical and project management skills.
Proven experience in a brand communications project.
Prefer candidates who can join early with minimal notice period.
