Job Overview
We are looking for a creative Social Media & Marketing Copywriter with agency experience to develop engaging, brand-aligned content for social media, digital campaigns, advertisements, and other marketing platforms.
Key Responsibilities
- Create engaging and creative content for social media platforms, digital campaigns, advertisements, websites, emailers, and other marketing materials.
- Develop campaign concepts, captions, headlines, taglines, ad copy, brand stories, and video/reel scripts.
- Prepare social media content calendars aligned with brand objectives and ongoing campaigns.
- Understand client briefs and translate them into impactful, audience-focused communication.
- Adapt the tone, style, and messaging for different brands, industries, and target audiences.
- Collaborate with designers, account managers, marketing teams, and other creative professionals.
- Stay updated on social media trends, platform updates, audience behaviour, and competitor activities.
- Proofread and edit content to ensure accuracy, consistency, and alignment with the brand voice.
- Manage content requirements for multiple client accounts and meet agency deadlines.
Requirements
- Bachelor’s degree in English, Mass Communication, Journalism, Marketing, or a related field.
- 1–4 years of relevant copywriting experience, preferably in an advertising, creative, branding, or digital marketing agency.
- Strong creative writing, storytelling, conceptualization, and communication skills.
- Good understanding of social media platforms, digital marketing, branding, and advertising.
- Ability to manage multiple brands and work in a fast-paced agency environment.
- A strong portfolio of social media and marketing copy is required.
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person
