We are looking for an experienced, passionate and creative Social Media Manager to join our team. As a Social Media Lead you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Creative departments.
Roles & Responsibilities
- Develop, implement and manage our social media strategy
- Overseeing the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, YouTube, adapting content to suit different channels
- Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
- Analyse competitor activity
- Recommend improvements to increase performance
- Manage a budget for social media activities
- Work with internal & external stakeholders
- Measure the success of every social media campaign
- Track, analyze and make recommendations to account for new or revised content; optimise for SEO
- Analyze online statistics; overall trends and subsets by Sites/Rating/Keywords, identify on-going trends
- Provide monthly and quarterly analysis to the senior management
- Stay up to date with latest social media best practices and technologies
- Influencer marketing
- Creating social media campaigns and calls-to-action that drives the TG to our sites and generate leads
- Conduct competitive analysis studies on client competitors, including digital footprint analysis.
- Define most important social media KPIs to increase brand awareness and increase customer engagement
- Work with copywriters and d
QUALIFICATIONS AND REQUIREMENTS:
- 5 years of experience as a Social Media Specialist or similar role
- Experience in a social media or digital agency
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
- Understanding of SEO and web traffic metrics
- Experience with doing audience and buyer persona research
- Good understanding of social media KPIs
- Excellent multitasking skills
- Great leadership skills
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal, presentation and communication skills
Job Types: Regular / Permanent, Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Experience:
- total work: 3 years (Preferred)
Work Location: In person
