SRV InfoTech is seeking an experienced and result-oriented Digital Marketing Manager to lead and execute end-to-end digital marketing activities for the Bank of Maharashtra account. The ideal candidate should possess strong expertise in digital marketing strategy, campaign management, content planning, analytics, and performance marketing. The candidate must be fluent in Hindi, English, and Malayalam and be willing to relocate to Pune.
Key Responsibilities
- Develop, implement, and manage comprehensive digital marketing strategies.
- Handle complete digital marketing operations for the Bank of Maharashtra account.
- Plan and execute campaigns across : Social Media Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM/PPC), Google Ads, Meta Ads (Facebook & Instagram), YouTube Marketing, Email Marketing, Content Marketing, Online Reputation Management (ORM)
- Coordinate with creative, content, design, and development teams.
- Create and manage content calendars and campaign schedules.
- Monitor campaign performance and optimize for ROI and lead generation.
- Analyze website and campaign data using analytics tools and prepare performance reports.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Ensure brand consistency and compliance with banking industry guidelines.
- Manage stakeholder communication and provide regular updates to clients.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or related field.
- 4+ years of hands-on experience in digital marketing.
- Strong knowledge of:
- SEO
- Google Ads
- Meta Ads Manager
- Google Analytics (GA4)
- Email Marketing Platforms
- Social Media Management Tools
- Performance Marketing
- Experience handling large corporate, BFSI, banking, or financial sector accounts is highly preferred.
- Excellent campaign planning, execution, and reporting skills.
- Strong communication and presentation abilities.
Language Requirements
Mandatory Proficiency In:
Additional Requirements
- Willingness to relocate to Pune, Maharashtra.
- Ability to work closely with clients and internal teams.
- Strong problem-solving and project management skills.
- Ability to handle multiple campaigns and deadlines simultaneously.
Compensation
Salary will be commensurate with experience, skills, and qualifications.
Interested candidates can share their updated resume along with current CTC, expected CTC, notice period, and willingness to relocate to Pune.
Pay: From ₹40,000.00 per month
Benefits:
Work Location: In person