Job description
About KwickMetrics
KwickMetrics is an Amazon seller intelligence platform that helps e-commerce businesses and agencies take control of their advertising spend, margins, and profitability. We're growing fast, building our sales team, and looking for an SDR who wants to be part of that build not join after it's done.
This is not a call center role with a script. You'll be talking to Amazon sellers and agency founders who are smart, busy, and skeptical. Your job is to earn 10 minutes of their attention and convert it into a qualified demo.
What This Role Actually Is
You are the top of the funnel. Everything downstream demos, deals, revenue depends on the quality of conversations you start.
You will identify the right prospects, reach out through the right channels, have credible conversations about real e-commerce problems, and hand off qualified opportunities to the Account Executive. You are not booking meetings for the sake of activity. You are booking meetings that have a genuine chance of closing.
The founder and AE will work closely with you in the first 60 days. After that, you own your pipeline number.
Who You're Prospecting
Before you apply, understand who you'll be calling and messaging:
Primary prospect profiles:
- Amazon sellers running significant monthly ad spend with unclear ROI
- E-commerce agencies managing 550 seller accounts across categories
- D2C brands scaling on Amazon and losing margin visibility
What keeps them up at night:
- Their ACoS is high and they don't know which campaigns to cut
- Margins are shrinking but they can't pinpoint which SKUs are the problem
- Managing multiple seller accounts means constant spreadsheet chaos
- They can't give clients clean, fast performance reports without hours of manual work
Your job: Know these problems well enough to open a real conversation not pitch a feature list.
Key Responsibilities
Targeted Outbound Prospecting
- Research and identify prospects that match KwickMetrics ICP Amazon sellers, agencies, and D2C brands
- Build segmented prospect lists by seller size, category, agency type, and ad spend indicators
- Prioritise quality over volume 20 well-researched outreaches beat 100 generic ones
Multi-Channel Outreach
- Execute structured outreach sequences across cold email, LinkedIn, and phone
- Write personalised outreach that references the prospect's actual business not a template with a name swap
- Follow up persistently without being annoying — timing and relevance matter
- Discovery & Qualification
- Run short discovery conversations to identify pain, budget fit, and decision-making authority
- Use a structured qualification framework (BANT or equivalent) — don't hand off unqualified leads to the AE
- Disqualify fast and move on — a clean no is better than a wasted demo slot
Demo Booking & Handoff
- Book product demos for the Account Executive with properly qualified prospects
- Write a clear handoff note for every booked meeting — prospect background, pain identified, what they expect from the demo
- No-show rate on booked demos is your accountability metric, not just booking volume
CRM Discipline & Feedback
- Log every outreach, response, and conversation in Zoho CRM — same day, no exceptions
- Track what messaging is working and what isn't — share patterns with the AE and founder weekly
- Flag recurring objections or ICP mismatches that affect pipeline quality
What You Need to Bring
Non-Negotiables
- 2-4 years in a sales, business development, or outbound-facing role
- Strong written communication — your cold emails need to get replies, not ignored
- Comfortable making cold calls — not afraid of rejection, recovers fast
- Organised and self-disciplined — you manage your own daily outreach cadence
- Curious about e-commerce, marketplaces, or SaaS — you'll learn faster if you care about the space
Strong Advantage (Not Mandatory)
- Prior exposure to Amazon Seller Central, e-commerce operations, or digital marketing agencies
- Experience with sales tools — Zoho CRM, Apollo, LinkedIn Sales Navigator, Instantly, or similar
- Has run outbound sequences before, even in an internship or part-time role
- Understands basic e-commerce metrics — ACoS, ROAS, GMV, net margin
This Role is NOT For You If
- You want an inbound role where leads come to you
- You treat activity (emails sent, calls made) as the goal instead of qualified conversations
- You need constant supervision to stay on track
- You consider CRM logging a low-priority task
Pay: ₹250,000.00 - ₹500,000.00 per month
Benefits:
- Health insurance
- Internet reimbursement
- Provident Fund
Work Location: In person
