Role Overview:
The Head – Inside Sales will be responsible for driving lead generation, nurturing, qualification, and inside sales conversions across the CLR Group, with a strong focus on CLR Facility Services. The role will lead a team of upto 10 Inside Sales Executives, optimizing the sales funnel, driving high-quality engagement through digital channels (email, LinkedIn, calls), and collaborating with marketing, operations, and business development teams to ensure a strong, actionable sales pipeline.
Key Responsibilities:
1. Inside Sales Strategy & Leadership
- Lead, coach, and mentor a team of Inside Sales Executives to achieve monthly and quarterly lead generation targets.
- Design and implement the Inside Sales Strategy aligned with CLR’s business goals and sales roadmap.
- Collaborate with Business Head and Regional Sales Leaders to ensure alignment with Pan India sales initiatives.
2. Lead Generation & Pipeline Building
- Build, manage, and track an active pipeline of prospective clients across key verticals — Healthcare, BFSI, Education, Industrial, and Corporate.
- Develop and execute structured outreach programs through calls, LinkedIn, and personalized email sequences.
- Ensure a ₹100 Cr+ qualified opportunity pipeline in coordination with field sales teams.
- Maintain visibility of lead progress through Zoho CRM with strict data discipline.
3. Email Campaign Management
- Plan, execute, and monitor targeted email campaigns for different industry verticals and service lines.
- Continuously analyze campaign performance metrics (open rates, click rates, response rates, conversions).
- Work closely with the Marketing team to refine content, subject lines, segmentation, and cadence to maximize engagement.
- Maintain an updated and segmented email contact database to ensure maximum reach and minimal bounce rate.
- Implement A/B testing and data-driven decision-making to improve campaign ROI.
4. Process & CRM Excellence
- Ensure complete adoption and hygiene in Zoho CRM — from lead sourcing to closure.
• Create dashboards and reports for leadership review (weekly, monthly, and quarterly). • Improve inside sales processes through analytics, automation, and feedback loops.
5. Team Development & Collaboration
- Build a performance-oriented culture with clear daily, weekly, and monthly goals.
- Conduct periodic training sessions on communication, negotiation, and CRM utilization.
- Coordinate with Marketing, Operations, and Finance teams to align leads with delivery capabilities and pricing frameworks.
