We are looking for a creative, results-driven Digital Marketing & WordPress Executive to manage SEO, Meta Ads (Facebook & Instagram), WordPress websites, Social Media Marketing, and Video Editing. The ideal candidate should be capable of driving website traffic, generating leads, managing and optimizing WordPress websites, and creating engaging digital content.
Key Responsibilities
WordPress Website Management
- Manage and maintain WordPress websites.
- Create and update website pages, blogs, and landing pages.
- Install, configure, and manage WordPress plugins and themes.
- Implement SEO best practices on WordPress websites.
Search Engine Optimization (SEO)
- Conduct keyword research and competitor analysis.
- Implement on-page and off-page SEO strategies.
- Optimize website content, metadata, and landing pages.
- Monitor website performance using Google Analytics and Google Search Console.
- Track keyword rankings and prepare SEO reports.
- Improve organic traffic and search visibility.
Meta Ads (Facebook & Instagram)
- Create, manage, and optimize Facebook and Instagram ad campaigns.
- Develop lead generation, engagement, and conversion campaigns.
Social Media Marketing
- Manage Facebook, Instagram, and YouTube channels.
- Plan and publish posts, reels, and promotional content.
- Monitor engagement and audience growth.
- Stay updated with current social media trends.
Video Editing & Content Creation
- Edit videos for social media, marketing campaigns, and YouTube.
- Create reels, shorts, promotional videos, and advertisements.
- Add subtitles, transitions, animations, and branding elements.
- Design thumbnails and basic creatives using Canva or similar tools.
Qualifications
- Bachelor's degree in Marketing, IT, Computer Applications, Business, or a related field.
- Digital Marketing or WordPress certifications are a plus.
Experience
- 1–3+ years of experience in Digital Marketing and WordPress Management.
- Freshers with a strong portfolio and practical experience may also apply.
Preferred Qualifications
- Experience in Healthcare, Hospital, or Medical Marketing.
- Knowledge of YouTube SEO.
- Experience managing multiple WordPress websites.
- Basic knowledge of HTML, CSS, and website troubleshooting.
Key Performance Indicators (KPIs)
- Website traffic growth.
- Keyword ranking improvements.
- Lead generation and conversion rates.
- Website uptime and performance.
- Social media growth and engagement.
- Return on Ad Spend (ROAS).
- Video content performance.
Pay: ₹10,061.47 - ₹20,000.00 per month
Work Location: In person
