Role Summary:
The Digital Marketing Executive develops and executes digital marketing strategies across various online channels. They work to improve a company's online presence, engage target audiences, and achieve business objectives through data-driven marketing campaigns.
Key Responsibilities
- Plan and execute digital marketing campaigns across multiple channels.
- Manage social media platforms and create engaging content.
- Optimize website content using SEO (Search Engine Optimization) techniques.
- Run paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.).
- Monitor and improve website performance using analytics tools.
- Conduct email marketing campaigns and manage customer databases.
- Create and maintain content calendars.
- Analyze campaign performance and prepare reports with insights and recommendations.
- Coordinate with designers, content writers, and sales teams to ensure consistent branding.
- Stay updated on digital marketing trends, tools, and best practices.
Required Skills
- Knowledge of SEO, SEM, and PPC advertising.
- Experience with social media marketing.
- Familiarity with web analytics tools (such as Google Analytics).
- Basic understanding of content marketing and email marketing.
- Strong communication and creative thinking skills.
- Analytical and problem-solving abilities.
- Time management and organizational skills.
- Basic knowledge of graphic design tools (e.g., Canva or Adobe Creative Suite) is an advantage.
Educational Qualifications: Graduate
Experience: 2-3 yrs
Pay: ₹30,000.00 - ₹32,000.00 per month
Benefits:
Work Location: In person
