Job Title: Digital Marketing Executive
Job Summary
We are looking for a results-driven Digital Marketing Executive to manage and optimize our digital marketing activities. The ideal candidate should have hands-on experience in SEO, Google Ads, Meta Ads, social media marketing, and B2B lead generation platforms such as IndiaMART, TradeIndia, and Justdial. The candidate will be responsible for increasing online visibility, generating quality leads, and improving overall digital marketing performance.
Key Responsibilities
- Plan, execute, and optimize Google Ads campaigns for lead generation. (Mandatory)
- Create, manage, and optimize Meta Ads (Facebook & Instagram) campaigns. (Mandatory)
- Perform Search Engine Optimization (SEO) including keyword research, on-page, off-page, technical SEO, and link-building activities.
- Manage and grow the company's presence across social media platforms including LinkedIn, Facebook, Instagram, and YouTube.
- Develop and execute social media content calendars to improve brand awareness and engagement.
- Handle and optimize company profiles on B2B inquiries and conversions.
- Monitor digital campaign performance using Google Analytics, Google Search Console, Meta Business Suite, and other reporting tools.
- Generate monthly performance reports with actionable insights and recommendations.
- Coordinate with the sales team to improve lead quality and conversion rates.
- Stay updated with the latest digital marketing trends, algorithms, and best practices.
Required SkillsMandatory Skills
- Google Ads (Search, Display & Performance Marketing)
- Meta Ads (Facebook & Instagram Ads Manager)
- Search Engine Optimization (SEO)
- Social Media Marketing
- Experience managing B2B lead generation
Key Competencies
- Strong analytical and problem-solving skills.
- Excellent communication and content-writing abilities.
- Ability to manage multiple campaigns simultaneously.
- Data-driven decision-making mindset.
- Self-motivated and target-oriented.
Pay: ₹10,063.83 - ₹22,000.00 per month
Benefits:
Work Location: In person
