About Kolam
Kolam is a South India-based digital marketing agency that crafts impactful brand stories through strategy, design, and technology. We serve diverse sectors including education, healthcare, solar, and manufacturing.
Role Overview
We are looking for an energetic and detail-oriented Digital Marketing Executive with 0 to 2 years of experience. This role involves executing performance-driven digital campaigns, analyzing metrics, supporting social media content planning, and assisting with SEO, SEM, and email marketing strategies across client accounts.
You’ll collaborate closely with the content, design, and strategy teams to drive measurable results for brands across multiple industries.
Key Responsibilities
- Plan and execute digital marketing campaigns across Google Ads, Meta Ads, and other paid platforms
- Assist in SEO strategy implementation (on-page & off-page)
- Monitor and report campaign performance using tools like Google Analytics, Meta Ads Manager, etc.
- Coordinate with the creative team for ad creatives, landing pages, and campaign assets
- Support content planning and scheduling for social media platforms
- Assist in competitor research, keyword analysis, and audience targeting
- Collaborate with the team to optimize campaign performance and meet client goals
Requirements
- 0–2 years of experience in digital marketing or related field
- Familiarity with Google Ads, Meta Ads Manager, Google Analytics, and SEO tools
- Basic understanding of performance metrics like CTR, CPC, ROAS, etc.
- Strong communication and analytical skills
- Knowledge of social media platforms and trends (Instagram, Facebook, LinkedIn)
Ability to multitask and manage multiple campaigns simultaneously
Job Types: Full-time, Permanent
Pay: ₹22,242.34 - ₹39,248.42 per month
Benefits:
Work Location: In person