Educational Qualification
- Bachelor's Degree (B.A.) or Master's Degree (M.A.) in English, Journalism, Mass Communication, Literature, Marketing, or a related field.
- Candidates with strong English language proficiency and content writing expertise will be preferred.
About the Role
SAM Branding Agency is looking for a creative, detail-oriented, and SEO-driven Content Writer to join our growing digital marketing team. The ideal candidate should possess excellent English writing skills, a strong understanding of SEO principles, and prior experience working with a digital marketing agency.
The candidate will be responsible for creating high-quality, engaging, and search-engine-optimized content for websites, blogs, landing pages, social media, email campaigns, and other digital marketing assets.
Key Responsibilities
- Create original, compelling, and SEO-friendly content for websites, blogs, service pages, landing pages, and marketing campaigns.
- Conduct keyword research and implement SEO best practices to improve search engine rankings.
- Develop content strategies aligned with clients' business objectives and digital marketing goals.
- Write content for various industries including IT, Healthcare, Education, Real Estate, E-commerce, Travel, and more.
- Optimize existing website content for improved SEO performance.
- Collaborate with SEO specialists, graphic designers, web developers, and marketing teams.
- Create engaging meta titles, meta descriptions, image alt tags, and schema-related content.
- Perform content audits and identify opportunities for content improvement.
- Research industry trends, competitors, and target audience behavior.
- Ensure all content is grammatically accurate, plagiarism-free, and aligned with brand guidelines.
- Assist in creating content for social media, email marketing campaigns, brochures, case studies, and business profiles.
- Stay updated with Google's algorithm changes, AI SEO trends, GEO (Generative Engine Optimization), and content marketing best practices.
Required SkillsTechnical Skills
- Strong understanding of SEO fundamentals.
- Experience with keyword research tools such as Ahrefs, SEMrush, Ubersuggest, or Google Keyword Planner.
- Knowledge of On-Page SEO and content optimization techniques.
- Familiarity with Google Search Console and Google Analytics.
- Understanding of AI-assisted content creation tools such as ChatGPT, Claude, Gemini, etc.
- Basic understanding of WordPress or CMS platforms.
Writing Skills
- Exceptional English grammar, vocabulary, and proofreading skills.
- Ability to write clear, persuasive, and engaging content.
- Strong research and analytical abilities.
- Ability to adapt writing style based on industry and audience requirements.
Preferred Qualifications
- Prior experience working in a Digital Marketing Agency.
- Experience handling multiple client projects simultaneously.
- Understanding of content marketing strategies and conversion-focused copywriting.
- Knowledge of AI SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) will be an added advantage.
Key Competencies
- Excellent communication skills.
- Creative thinking and storytelling ability.
- Attention to detail.
- Time management and organizational skills.
- Ability to work independently and within a team environment.
- Strong commitment to deadlines and quality standards.
What We Offer
- Competitive salary package.
- Opportunity to work with diverse national and international clients.
- Exposure to advanced SEO, AI SEO, and digital marketing technologies.
- Career growth and professional development opportunities.
- Collaborative and innovative work environment.
Salary
As per industry standards and candidate experience.
Pay: ₹15,000.00 - ₹30,000.00 per month
Work Location: In person
